Fashion and Trend Research
Yaren Cimen
International Marketing, Communications & Project Management Specialist
Istanbul,Turkey
Summary
Dynamic and detail-oriented marketing specialist with a proven track record of managing multiple priorities while fostering a positive team environment. Strong commitment to embracing additional responsibilities to drive team objectives, showcasing flexibility and collaboration. Expertise in both traditional and digital marketing strategies, complemented by a solid foundation in public relations and content creation, facilitates the development of impactful communication plans aligned with organizational goals. Recognized for reliability and adaptability, consistently focused on delivering results and enhancing overall team success through effective project coordination and stakeholder communication.
Overview
5
5
years of professional experience
2
2
Certifications
Work History
International Marketing Specialist
Zeno Grup Optik, Turkey
Istanbul, Istanbul
10.2025 - Current
- Managing digital marketing and brand communication strategies across domestic and international markets.
- Coordinating international trade operations, export-related processes, and overseas business partnerships.
- Supporting global business development initiatives and maintaining relationships with international clients and distributors.
- Assisting in the planning and execution of digital campaigns, brand communication projects, and PR activities.
- Collaborating with cross-functional teams to align marketing, communication, and international trade objectives.
Public Relations Assistant
Raisa Vanessa, Turkey
Istanbul, Turkey
08.2024 - 11.2024
- Coordinating global marketing and PR efforts, including influencer collaborations and brand partnerships.
- Assisting in the development and execution of strategic marketing campaigns to enhance brand visibility.
- Managing operational tasks such as organizing stock reports, preparing presentations, and overseeing event planning.
- Conducting market research to identify new opportunities for growth and maintaining relationships with key stakeholders.
- Supporting the launch of new collections through targeted communication and promotional strategies.
- Improved client satisfaction rates by consistently delivering timely and accurate reporting on campaign results.
Social Media Marketing Manager
Mono Beauty SRL, Milan, Italy
Milano, Italy
01.2023 - 06.2024
- Mainly involved social media and marketing
- Assisted customers per day responding to inquiries and locating services.
- Managed multiple social media platforms for increased engagement and audience growth.
- Created engaging multimedia content including graphics, videos, and blog posts to enhance user experience.
- Boosted brand awareness by developing and implementing targeted social media campaigns.
Operations Assistant
Naia Istanbul, Turkey
Istanbul, Turkey
08.2022 - 09.2022
- Managed product marketing and sales operations
- Assisted customers per day responding to inquiries and locating products.
- Managed day-to-day department operations with effective workflow coordination.
- Supported daily operations by organizing office spaces for maximum functionality and ease of use.
- Solved problems timely and effectively, ensuring customer satisfaction.
Marketing Assistant
Seraphim Cave Cappadocia Hotel, Turkey
Kayseri, Turkey
08.2021 - 09.2021
- Experienced the business aspects of the creative industries.
- Examined the art and techniques of product design and the phases of commercialization, with a focus on sustainability and customer loyalty.
- Worked alongside the marketing specialists to study the fundamentals of public relations and advertising in the hospitality sector.
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
Education
Bachelor of Arts - Fashion Business
Istituto Marangoni Fashion School
Milan, Italy01.2024
High School Diploma -
Sisli Terakki High School
Istanbul, Turkey01.2021
Skills
- Marketing: Extensive experience in digital marketing campaigns, social media strategy development, and content creation
- Multitasking across projects
- Client relationship management
- Direct Sales & Negotiation: Experienced in face-to-face selling, negotiation, and persuasive communication techniques
- Analytical problem-solving skills
- Project management expertise
- Email management
- Social media strategy development
Supervision and leadership
Certification
Digital Marketing Specialization - Coursera September 2023- December 2023
Interests
Visual storytelling and photography
Attending fashion and cultural events
Fashion exhibitions and runway shows
Traveling and discovering new cultures
Wellness and healthy lifestyle
Brand storytelling
Luxury retail experiences
Project coordination
Creative direction
ATHLETICS
- Volleyball 2009-2019, 14 hrs/wk
- Played for 5 years as the captain of the middle school volleyball team.
- Played for Koç Club as a hitter for 3 years.
- Played in Sisli Terakki Highschool volleyball team.
- Champion Gym Istanbul, Turkey 2019-2021, 6 hrs/wk
- Took kickboxing training for 2 years and received licence.
MUSIC
- Violin, Dogulu Music Academy & Okyanus College 2012-Present, 2 hrs/wk
- Received training and practice regularly.
- Tan Sagturk Academy, Istanbul, Turkey 2017, 2 hrs/wk
- As a member of the dance group, participated in the annual dance festival
ART EDUCATION
- Meercat Art Center, Istanbul, Turkey Feb 2019, 8 hrs / wk
- Worked on paintings, sculpture, ceramics, mosaic, and wood painting.
SUMMER PROGRAMS
- Italy Culture Tour June-11 July 2016, 12 days
- Participated in an organization that targets to introduce the history, culture and geographical resources of Italy through a guided educational yearly tour
Timeline
International Marketing Specialist
Zeno Grup Optik, Turkey
10.2025 - Current
Public Relations Assistant
Raisa Vanessa, Turkey
08.2024 - 11.2024
Social Media Marketing Manager
Mono Beauty SRL, Milan, Italy
01.2023 - 06.2024
Operations Assistant
Naia Istanbul, Turkey
08.2022 - 09.2022
Marketing Assistant
Seraphim Cave Cappadocia Hotel, Turkey
08.2021 - 09.2021
Bachelor of Arts - Fashion Business
Istituto Marangoni Fashion School
High School Diploma -
Sisli Terakki High School