Ferda YÜKSEL

While writing my consumer behavior article, I started to observe Apple's consumer base in the field. I was responsible for analyzing the needs and wishes of the consumers who came to the store in line with their statements, matching them with the right products in line with the training provided by Apple, closing the sale and ensuring that the consumer left the store happy.

To make the first contact with the brands by doing market research for cooperation, to follow up the process we manage with the brands by directing them to the sales department, to act as a bridge between the brands and onedio.com during the operation process, to identify potential brands and organize meetings in order to cooperate, to give feedback to the brands and to e-mail them. To communicate KPIs in line with our cooperation through, to keep and organize CRM records, to manage retargeting efforts.

To assist our valuable professors by playing an active role in the preparation process of domestic and international projects carried out in REKMER, which is a unit of the Competition and Innovation Application and Research Center, and in the functioning and management of administrative affairs.