Doğancan Ertemiz

New Merge Project

Currently working as the Lead Product on the New Merge Project with a team of 8 people.

• Created the core loop through collaboration with other teams to improve upon the title Merge Studio.
• Collaborated with the Growth team to conduct CPI and impression tests, created a data-informed pipeline for the decision making process of the new game.
• Gathered user feedback through Customer Support team, implemented the new mechanics according to user preferences.
• Gather team feedback to improve the release pipeline and optimize gameplay systems.
• Analyzed the best practices in genre by doing extensive market research.
• Collaboratively designed the monetization strategy and roadmap with stakeholders, created systems and GDD’s that are ready to implement.
• Working with other Product members to exchange know-how.
• Leading a Game Design team, and responsible for the Game Design pipeline and the delegation of the workload.
• In constant collaboration with stakeholders to keep everyone up to date.

Tile Star

Worked as the Lead Product of Tile Star that consisted of 9 people.

• Collaborated with stakeholders on the decision process and the roadmap of Tile Star.
• Acted as Product Owner, used Atlassian and Confluence to determine the delegation of workload.
• Responsible for the economy & monetization of the game.
• Responsible for the Liveops of the game, conducted various A/B’s, increased LTV and retention, oversaw the liveops calendar.
• Coached other Product and Level Design members, delegated and oversaw the related pipelines.
• Created GDDs, worked with Data & Art & Development & Level Design & QA teams to ensure the health of each release.

• Worked as Project Manager on several liveops features, was responsible of managing the pipeline of the entire process.
• Worked on the valuation of currencies, boosters and goods of the game by utilizing Excel.
• Collaborated with other Product team members and Level designer teams to optimize difficulty curve.
• Collaborated with Data team for segmentation,and oversee the implementation of the system
• Conceived and implemented light-gacha and probabilistic features.
• Helped QA Team by preparing test documents participated in QA before releases.
• Conducted “on - off” A/B’s afterwards to observe their effect on retention LTV and overall economy.

• Worked on the game Tile Puzzle as Game Designer.
• Created level design with retention result that has %40+ D1 with %15+ D7
• Analyzed churn data and pain points to create better experience
• Monitored KPI's to optimize launch process.
• Created game design documents for game and its features to transfer required workflow to art and development team.
• Designed the game economy by A/B testing sources and sinks.
• Designed journey map of player and created flowcharts respectively
• Assisted UX design of meta layers and features.