Zekeriya ARSLAN
Category Management
Istanbul,34
Overview
24
24
years of professional experience
7
7
years of post-secondary education
Work History
Production Planning Manager
Özdemirüç Tekstil - Select
06.2018 - 07.2023
- Planning and coordinating production stages, especially raw material and capacity planning, to ensure that all production processes are carried out in accordance with the plan, in a quality and efficient manner.
- Taking and monitoring the necessary precautions to ensure that the fabric, accessories and other materials purchased according to the order are used in the most correct way in production.
- Ensuring the necessary control and operation for the external workshop production to be produced on time and with high efficiency. Conducting production realization and risk analysis, carrying out corrective and preventive actions against deadline delays.
- Ensuring the smooth progress of production by working in coordination with units such as Purchasing, Marketing and Quality Assurance.
- Managed a team of planners, providing guidance, mentoring, and support to ensure their professional development and success in meeting departmental goals
- Improved inventory management practices, resulting in reduced waste and optimized stock levels
Senior Category Manager
LOYA
04.2017 - 11.2017
- Management of men's underwear products.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- To identify products with high sales performance that are in line with product strategies and targets, customer expectations, and to decide on category collection.
- Creating product mix in accordance with store customer structure.
- To ensure that category products are purchased from market, produced and pricing studies are carried out in accordance with quality and profitability targets in line with category strategy and customer expectations.
- To monitor stock and sales levels, to ensure that RPT and transfer studies are carried out timely and completely, and to carry out necessary monitoring in order to prevent stock increase and sales loss of category products.
- Examining mid-term discount/campaign suggestions made in order to increase sales performance of products, ensuring that approved discounts and campaigns are carried out as planned and results are monitored.
- Participating in seasonal discount and transfer meetings, conveying opinions and suggestions, and ensuring that practices are carried out in line with decisions taken.
- To ensure that product mix studies are carried out on location basis for category market products, and to make final determinations about product mix.
- To ensure that products to be purchased from market, company, collection/product selection, determination of purchasing conditions, demand and contract preparation activities are carried out, and purchasing transactions are carried out following final approval of these activities.
Senior Category Manager
KOMPEDAN
10.2015 - 11.2016
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Category Manager
HERRY
12.2014 - 10.2015
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Category Manager
SEVENHILL
01.2013 - 04.2014
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Category Manager
SPORTIVE
Istanbul, 34
07.2011 - 01.2013
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Category Manager
SEVENHILL
10.2007 - 01.2011
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Category Manager
COLLEZIONE
03.2003 - 10.2007
- Creating Merchandise Allocation & Planning structures, establishing and managing necessary systems.
- To plan and organize activities and carry out necessary monitoring to ensure that all activities of products are carried out within framework of determined strategy, budget targets and limits.
- In order to prevent stock increase and sales loss of category products, to monitor stock and sales levels, to ensure that RPT and transfer studies are carried out on time and completely, and to carry out necessary monitoring.
- Developed detailed sales forecasts based on historical data, allowing for proactive inventory management decisions.
- Conducted competitor analysis to stay informed about market dynamics and adjust strategic plans accordingly.
- Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in marketplace.
- Selecting products prepared by design team, determining quantities of models to be produced, determining target sales prices and making target cost study according to determined profitability rate.
- Analyzed sales performance and adjusted marketing strategies to optimize revenue generation.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Monitored market to capitalize on latest trends.
- Reduced inventory costs through effective vendor negotiations and optimizing product assortments.
- Maximized category turnover through proactive management strategies.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Production Planner
Gürmen (Ramzey-Kip)
06.1999 - 12.2000
- Coordinated material procurement efforts, ensuring on-time availability of components for uninterrupted production cycles.
- Reviewed inventories, tracked production statuses and ordered materials to foster consistent availability and production schedule adherence.
- Facilitated smooth handovers between shifts by maintaining clear communication channels and thorough documentation practices.
- Worked directly with production personnel to resolve production scheduling issues and conflicts.
Education
Bachelor of Science - Puplic Admimistration
Anadolu Üniversitesi
Eskişehir, Turkey 09.2011 - 06.2018
Skills
Technical knowledge
Materials Management
Customer Focus
Production Scheduling
Capacity Planning
Cost Control
Problem-Solving
Team Management
Time Management
Multitasking
Product Planning
Team building
New Product Development
Timeline
Production Planning Manager
Özdemirüç Tekstil - Select
06.2018 - 07.2023
Senior Category Manager
LOYA
04.2017 - 11.2017
Senior Category Manager
KOMPEDAN
10.2015 - 11.2016
Category Manager
HERRY
12.2014 - 10.2015
Category Manager
SEVENHILL
01.2013 - 04.2014
Bachelor of Science - Puplic Admimistration
Anadolu Üniversitesi
09.2011 - 06.2018
Category Manager
SPORTIVE
07.2011 - 01.2013
Category Manager
SEVENHILL
10.2007 - 01.2011
Category Manager
COLLEZIONE
03.2003 - 10.2007
Production Planner
Gürmen (Ramzey-Kip)
06.1999 - 12.2000