YIGIT KAAN SUNAR

Responsible for several key areas focused on external and internal communication:

• Coordinating internal announcement screens.
• Monitoring operations across four regional plants.
• Conducting periodic meetings with all departments for updates.

Department budget management and tracking:

• Annual budget allocation is monitored in collaboration with the FP&A team, with monthly, quarterly, and yearly reports presented to management.
• Spending categories are reviewed regularly, and the budget for the upcoming fiscal year is prepared by considering inflation and external factors.

Periodic and annual reporting in internal and external communication:

• Regularly reporting all events, projects, and developments in which we engage as a company to global team leaders at set intervals.

Responsible for and assisting with local and international communications:

• This reporting includes presenting the results of national and local media buys conducted on significant dates, utilizing infographics, numbers, and visuals in communication meetings with local and global teams.

Assist in all aspects of corporate communication, including traditional and digital media engagement, executive visibility, issue management, as well as driving the internal communication agenda.

Agency management: PR, GR, creative, media buying, and organizational agencies.

• Support government relations and assist with communication strategies and executions for Cargill.
• Request letters for meetings with ministries and relevant authorities.

Managing retail activities in food and nutrition service excellence strategies to enhance customer experience at all touchpoints in coordination with marketing teams.

Assisting with public and sustainability research:

KONDA Sustainability Research in Turkey

https://www.cargill.com.tr/en/2023/sustainability-awareness-survey?language=en

Assist and sustain effective CSR plans:

1000 Farmers Prosperity Program:

https://www.1000ciftci1000bereket.com/en

• Coordinate presentations and workshop plans, ensuring smooth organization for stakeholder engagement.
• Oversee Turkish and English website texts, produce annual infographics, and manage the writing of bulletins.
• Organize farmer training sessions with a third-party consulting firm.

Leading the management process for the Turkey - Cargill 2024 Economic Impact Report.

• Developing digital marketing strategies
• Social media management and moderation
• Took an active role in corporate identity renewal works
• Monthly reports and social media analysis of the brands
• Presentations made according to the wishes and strategies of the brands

Brands:

• Urocast
• Turkish Society of Cardiology
• MPlus
• Aegon Insurance
• GI Group
• Sinpaş YTS

• Assisted with the digital campaign management, digital media planning and buying
• Product Marketing
• Using Social Media Tools Professionally: Radaar, Instagram, Facebook, LinkedIn, Wix, Adobe Design, Google Analytics
• Shooting and Editing for Youtube videos for product
• Content producing and translation for website, Instagram, Facebook and LinkedIn
• Local and foreign language mailing for product sales, meeting and customer informing

• The mission of the project and the world of digital media on children's relationships in different academic disciplines featured basic discussions in Turkish parents, educators and submit it to the agenda of all relevant stakeholders
• The main idea of the Digital Media and Kids project is to make recommendations to parents and educators so that children do not prohibit the use of digital media but are directed to the right content
• Https://dijitalmedyavecocuk.bilgi.edu.tr/2019/04/19/dijital-ortamda-is4smara-yeni-onlemyapay-zeka/

• Assisted with the digital campaign management, digital media planning and buying
• Attended U&A focus group workshops, websites content management process meetings
• Attended global meetings about using LinkedIn and Facebook
• Teamwork and cooperation for the commercial film with BKM Kitchen
• Teamwork in the production of mobile application and campaign images and content with the IT department
• My own presentation for the Stieve Awards 2018 ceremony nomination and won Year of the Communication Award