YAVUZ SARI

Responsible for the management of 7 departments:

• Business Process Management(BPM)
• Robotic Process Automation(RPA)
• Business and IT Monitoring
• Corporate Performance Management
• Data Analytics & Reporting
• PMO - Project Management Office
• Executive Board Secretariat

Leading a team of 50 people and directly reporting to the CEO

• Creating partnership channel consisting of reseller and technology partners from the scratch and improving the sales of Cloud, SaaS and 3. party software products.
• Developing, coordinating, and executing an effective strategy and business development process to meet key business goals.
• Recruiting, onboarding, and managing partners and implementing effective business development initiatives that drive results across the business.
• Coordinating the involvement of company personnel, including support, service, and management resources, in order to meet partner performance objectives and partners expectations.
• Selling through partner organizations to end users in coordination with partner sales resources.
• Managing potential channel conflict with other sales channels by fostering excellent communication internally and externally, and through strict adherence to channel rules of engagement.
• Defining the go to market approach, marketing Huawei's products/solutions(SaaS, PaaS, Cloud) with key partners. - Developing the most effective digital marketing strategy and plans and also optimizing Digital KPIs.
• Working integrally with the sales team to execute on sales strategies, account penetration and opportunity development.
• Creating a comprehensive ecosystem by developing relationships with technoparks, startups and venture capital companies.
• Working with Product team to achieve Product-Market fit.(For SaaS products)
• Conducting regular meeting with Country Manager to report operations of sales and business development.

• Managed sales and marketing of IT trainings products(SaaS, Paas) and expanded responsibility to oversee sales of RPA(Robotic Process Automation), BPM(Business Process Management), LMS(Learning Management System), ERP, Intranet System and Data Visualization Tool
• Establishing the Tarnet Academy unit. Determining the marketing and sales strategies of Tarnet Academy
• Seeking out new opportunities and enhancing business relationships with small, medium and enterprise customer such as Koç Sistem, Pfizer, Innova, Kuveyt Turk, Sompo Sigorta, Gübretaş etc.
• Selecting, managing and performance measuring of advertisement agencies(performance marketing, media buying, seo)
• Lead the business development strategies to maximise business opportunities and sale goals. Adapted and managed reseller and referral channels for Tarnet products
• Directly interact with C Level executives in existing and prospective firms to close sales and drive revenue
• Mentoring coaching and assesing eight team members to empower them to maximise their own potential and exceeded yearly targeted KPI's.
• Assigning targeted sales quotes and meeting number of team members to achive yearly targeted sales figures
• Recruiting, interviewing and attracting new talents
• Working with the technical and business teams to create new businesses with the customers from different industries
• Conducting regular meeting with CEO to report day-to-day operations of sales and business development

• Selling and managing digital media and marketing solutions(as SaaS) including Google Adwords, Programatic Ads. and Social Media Ads. (For SME and Large segment companies.)
• Developing custom digital media programs and creating effective and persuasive proposals
• Consistently meet and exceed monthly, quarterly and annual advertising sales quotas.
• Preparing, optimizing, reporting and analyzing the marketing campaigns of both Turk Telekom and other advertisers using the programmatic media buying
• Perform programmatic advertising operations and sales using TT-Programattik, AdForm and DoubleClick DSPs
• Execution of Programmatic ads, Facebook&Instagram and Google AdWords ads campaigns(CPM, CPC, CPL, CPA etc.)
• Leverage campaings from kick of to execution
• Management of clients marketing budget to optimize CTR and CR(conversion rate)
• Selecting and recommending appropriate digital marketing advertisement strategies(programmatic, adwords, facebook vs.) to match client goals based on consultative selling discussions.
• Provide strategic advice and help companies to get the best ROI on their businesses advertising investment by working closely with them in a consultative role
• Working closely with agents, brands, adnetworks, adservers and data providers

• Evaluating business processes, anticipating requirements, uncovering areas for improvement, and developing and implementing solutions.
• Leading ongoing reviews of business processes and developing optimization strategies.
• Conducting meetings and presentations to share ideas and findings.
• Performing requirements analysis.
• Documenting and communicating the results
• Effectively communicating your insights and plans to cross-functional team members and management.
• Gathering critical information from meetings with various stakeholders and producing useful reports.
• Working closely with clients, technicians, and managerial staff.
• Ensuring solutions meet business needs and requirements.
• Performing user acceptance tests.

• Plan, create and manage Google Ads (Search, Display), Youtube and Facebook campaigns across variety of channels
• Management of companys digital marketing budget to optimize CTR and CR(conversion rate)
• Plan, execute and measure tests across ad creative and landing pages to optimize conversion
• Monitor and analyze the performance of paid campaigns through Google Analytics.
• Reaching to potential customers to introduce them our services (with Inbound and outbound leads)
• Identify emerging markets and market shifts while being fully aware of new products and competition status
• Identifying and assessing a clients needs(Training and consultancy)
• Ensure the timely and successful delivery of our solutions according to customer needs and objectives
• Expanding the relationships with existing customers by continuously proposing solutions that meet their objectives