

I am a hospitality marketing and communications leader with over 20 years of experience, combining strategic vision with operational know-how. Throughout my career, I have worked on shaping brands, building digital ecosystems, and creating sustainable growth for international hospitality businesses.
🔹 Leadership & Marketing Strategy – Experienced in corporate communications, PR, digital marketing, CRM, loyalty management, and agency partnerships.
🔹 Brand & Reputation – For more than a decade, I have kept three hotels consistently ranked among the top performers on global review platforms, contributing to strong brand recognition and multiple international awards.
🔹 Revenue Growth – Between 2019 and 2025, I helped achieve a 380% increase in direct bookings and call center revenues, with a compound annual growth rate (CAGR) of 30%.
🔹 Innovation & Digital Transformation – Directed PMS transitions (VHP → Sedna → Veboni), aligned CRM with loyalty systems (B2C & B2B), and established a new PowerBI-based reporting culture.
🔹 Branding & Positioning – Partnered with agencies to develop and execute 3–5 year brand strategies, including co-branding initiatives and long-term positioning.
I define myself as a collaborative and innovation-driven leader, working with cross-functional teams to transform ideas into measurable results. My goal is to continue contributing to the strategic growth of global luxury hospitality brands, creating meaningful guest experiences, strong market positioning, and sustainable revenue growth. Marketing professional with comprehensive experience in strategic planning, campaign execution, and digital marketing. Adept at fostering team collaboration and driving impactful results. Skilled in SEO, content creation, and data analytics. Adaptable to changing needs, ensuring consistent delivery of high-quality outcomes.
Administration of CRM and Loyalty Systems. Collecting, filtering and merging companies contact data’s.
Developing social media marketing plan, visual design/web development strategy and promotion strategy
Managing the general operation of the Front Office (Reception, Reservations and Night Manager)
Worked 4 months intervals for three summer.
Ai