Reading, Ski, Music, Collector
Vedat Altun
Senior Director, Commercial Relations
Istanbul
Summary
Highly focused sales and marketing professional with solid background in driving revenue growth and implementing strategic marketing initiatives. Known for fostering collaborative team environments and consistently achieving target goals. Excels in adaptive planning and leveraging market insights to maximize impact.
Overview
2027
2027
years of professional experience
4
4
Certifications
Work History
Senior Director, Commercial Relations
ISS Turkey Facility Services
11.2025 - Current
- Ensuring the sustainability and improvement of the management system in alignment with organizational goals, budgets, and quality policies.
- Managing and planning the targets of sales specialists under my supervision.
- Monitoring and evaluating the performance of my team members, offering coaching and mentorship as needed.
- Overseeing the execution of contracts signed between ISS and its clients.
- Building and maintaining strong relationships with clients, understanding their needs, and addressing any challenges proactively.
- Leading short, medium, and long-term sales activities in line with company goals and strategies.
- Identifying and acquiring potential portfolios while managing existing ones.
- Planning and executing sales development activities.
- Actively visiting clients and conducting field sales.
- Identifying field needs and implementing appropriate sales and marketing projects.
- Managing the sales processes of projects with global and key account potential.
- Generating and leading new projects across Türkiye, particularly in active sales.
- Preparing proposals aligned with ISS’s values and managing the offer lifecycle.
- Converting high-potential customers into key accounts and overseeing the entire process.
Sales & Marketing Director
KALYON PV Solar & Renewable Energy Technologies
07.2024 - 11.2025
- Directly reporting to the CEO
- Manage a team composed of Sales, Business Development and Marketing Managers
- Develop, manage and implement overall sales plan for assigned region and/or customers
- Responsible from all export and domestic sales operations for Ingot, Wafer, Cell and PV Module sales.
- Manage and increase sales with existing customers & Identify and establish new customers
- Attend and support trade shows and conferences.
- Attend networking events for sales opportunities and relationship building.
- Work with individuals within various functional areas and organizational levels, both within the Turkey and worldwide, to capture sales
- Work closely with top management team to develop and execute sales and channel strategies, objectives and tactics to achieve sales goals.
- Plus: Market expansion responsibility. Identify and pursue opportunities in utilities, renewable energy, Electric Vehicle charging stations (e-mobility), storage and other industrial sectors
Sales, Marketing and Business Development Director
AYDEM ENERGY
01.2020 - 06.2024
- Directly Reporting to General Manager
- Responsible from all sales activities for the customer with consumption above 100K kwh/y with 5 sales channels – Dealer / Retailer, SME, Corporate, Sophisticated and Energy Solutions sales channels.
- Leading the sales, business development and operation teams of 90 people including 6 direct reports managers (Business Development Manager, Retail Manager, Corporate Sales Manager, Sophisticated Customers Sales Manager, SME Sales Manager, Sales Support Manager)
- Taking role in customer solutions development activities (i.e. energy efficiency, solar pv, distributed generation)
- Developing business plan and sales strategy to ensure maximum profit for different products (electric, customer solutions, solar system, consultancy etc.)
- Having directly role and responsibility on establishing marketing and sales strategy.
- Develop, execute, and oversee strategies and plans to achieve the set business targets.
- Work to improve the customer base.
- Build and maintain good and lasting relationships with clients.
- Coordinating Relations with National and Regional Authorities
- Coordinating Relations with Energy Solutions Vendors
- Forming up/revision of customer related procedures
- Coordinate the execution of Customer Satisfaction Surveys
Global Senior Brand Manager
Evyap International
2018 - 2020
- Optimized budget allocation, ensuring efficient use of resources to drive sales growth and profitability.
- Fostered a culture of innovation within the team by encouraging creative thinking and embracing new ideas that supported brand goals.
- Streamlined internal communication processes, fostering collaboration between departments in support of brand objectives.
- Improved customer engagement with the creation of compelling content and social media strategies.
- Increased market share through the execution of targeted product launches and promotional campaigns.
- Implemented data-driven decision making by analyzing various metrics such as sales data, advertising performance reports, and customer feedback surveys.
International Sales Manager – Contract Manufacturing & Private Label
Evyap International
2017 - 2018
- Managing sales of global contract manufacturing, private label and branded portfolio by building and promoting strong, long lasting customer relationships.
- Partner with local and global project and sales teams to map out long term goals to ensure sales and operations strategies align.
- Scanning and assessment of new markets. Design a detailed Route to Market plan for specific areas based on the demographic, trade and economic landscape
- Develop a growth strategy focused both on financial gain and customer satisfaction.
- Build long-term relationships with new and existing customers
- Having an in-depth knowledge of business products and value proposition
- Identifying and mapping business strengths and customer needs
- Global Category Senior Brand Manager – Duru & Arko & Activex
Senior Sales Manager
EnerjiSA
2015 - 2017
- Increased overall sales revenue by implementing effective sales strategies and building strong client relationships.
- Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
- Exceeded annual sales targets consistently by maintaining a proactive approach to lead generation and pipeline management.
- Developed a high-performing sales team through targeted recruitment, comprehensive training, and ongoing mentorship.
- Improved customer retention rates by delivering exceptional after-sales support and fostering long-term relationships with key accounts.
- Established a robust CRM system that allowed for accurate tracking of customer interactions, leading to more informed decision-making throughout the entire sales process.
Key Account Manager
Philip Morris International Inc.
2014 - 2015
- Managing key accounts, maintaining a long term relationship with accounts and maximizing sales opportunities within them.
- Direct responsibility for identifying, qualifying, developing, proposing & closing new opportunities within existing and new customers.
- Responsible for the development and achievement of sales through the direct sales channel
- Acting as the key interface between the customer and all relevant divisions
- Focusing on growing and developing existing clients, together with generating new business
Commercial Lead (Expat)
Philip Morris International Inc.
2013 - 2014
- Commercial Planning and Development.
- Support deployment of new commercial approach and territory management
Brand Manager
Philip Morris International Inc.
2012 - 2013
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Enhanced brand recognition by developing and executing targeted marketing campaigns.
- Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.
- Monitored and evaluated marketing and engagement activities to support brand consistency and engagement.
Territory Manager
Philip Morris International Inc.
2010 - 2012
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
- Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
- Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
Management Trainee - Sales and Strategies
Sabancı Holding
2007 - 2010
- Contributed valuable ideas during strategy meetings which helped drive the overall direction of the sales department.
- Established rapport with key decision-makers in target companies, effectively closing high-value deals.
- Analyzed market trends to identify new business opportunities, resulting in higher revenue generation.
- Provided excellent after-sales service, ensuring customer satisfaction and driving repeat business.
Education
Executive MBA - Business and Management Faculty
ISTANBUL TECHNICAL UNIVERSITY (İTÜ)
01-2016
Bachelor of Arts (BA) - International Relations
MIDDLE EAST TECHNICAL UNIVERSITY (ODTÜ)
01-2006
Skills
Advanced English
Elementary Russian
Certification
Lean 6 sigma Sabancı Holding 2009
Interests
Timeline
Senior Director, Commercial Relations
ISS Turkey Facility Services
11.2025 - Current
Sales & Marketing Director
KALYON PV Solar & Renewable Energy Technologies
07.2024 - 11.2025
Sales, Marketing and Business Development Director
AYDEM ENERGY
01.2020 - 06.2024
Global Senior Brand Manager
Evyap International
2018 - 2020
International Sales Manager – Contract Manufacturing & Private Label
Evyap International
2017 - 2018
Senior Sales Manager
EnerjiSA
2015 - 2017
Key Account Manager
Philip Morris International Inc.
2014 - 2015
Commercial Lead (Expat)
Philip Morris International Inc.
2013 - 2014
Brand Manager
Philip Morris International Inc.
2012 - 2013
Territory Manager
Philip Morris International Inc.
2010 - 2012
Management Trainee - Sales and Strategies
Sabancı Holding
2007 - 2010
Executive MBA - Business and Management Faculty
ISTANBUL TECHNICAL UNIVERSITY (İTÜ)
Bachelor of Arts (BA) - International Relations
MIDDLE EAST TECHNICAL UNIVERSITY (ODTÜ)