Microsoft Office (Excel advanced, Word, Access)
Turgay Can Saner
Creative Brand & Marketing Professional
Istanbul
Summary
A creative, empathy-driven marketing professional with a background in B2B sales and product storytelling within the textile industry. Skilled at combining emotional insight with brand strategy, building strong customer relationships, and developing market-facing narratives that align with customer values and experiences.
Overview
9
9
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Marketing Manager
Sanka Tekstil SAN. VE TİC. LTD. ŞT
01.2022 - Current
- Designed and presented emotion-driven yarn stories tailored to the aesthetic needs of knitwear designers and fashion brands
- Conducted trend analysis to support product-market fit and co-created collections with clients
- Developed visual/product presentations that communicated brand values and emotional appeal
- Strengthened long-term client loyalty by building empathetic and insight-driven customer relationships
Planning Manager
Sanka Tekstil SAN. VE TİC. LTD. ŞT
06.2020 - 12.2021
- Translated technical planning into customer-focused solutions, ensuring trust and clarity in project timelines
- Improved the customer experience by aligning planning with creative collection release dates
- Supported the sales team by providing emotionally resonant product narratives backed with technical feasibility
Marketing Manager Assistant Intern
Uğur Konfeksiyon San. ve Tic. A.Ş.
07.2019 - 08.2019
- Gained knowledge about knitting.
- Assisted in customer order tracking.
Planning Manager Assistant Intern
Uğur Balkuv Triko San. ve Tic. A.Ş.
06.2019 - 07.2019
- Organized product order lists.
- Volunteered for product cost calculations.
Production Manager Intern
Karan Textile Industry and Trade Inc.
01.2016 - 02.2016
- Acquired general information on yarn production.
- Optimized the yarn production process and updated fiber selection methods.
Education
Bachelor of Science - Management
Sabancı University
05.2014 - 06.2020
Skills
- Empathic communication
- Customer psychology & insight mapping
- Trend translation into product narratives
- Cross-functional coordination between planning and creative
Human-Centered & Creative
Strategic & Analytical
- B2B sales cycle awareness
- Problem-solving under pressure
- Commercial decision making
- Strong team player who thrives in cooperative, fast-paced environments
- Open to feedback and quick to adapt in changing project dynamics
Team Collaboration & Adaptability
Affiliations
- Galatasaray Sports Club Congress
- Sabancı University Off-town Festival Committee
Personal Information
- Date of Birth: 12/08/96
- Driving License: B
Military Service
Completed
Software
Timeline
Marketing Manager
Sanka Tekstil SAN. VE TİC. LTD. ŞT
01.2022 - Current
Planning Manager
Sanka Tekstil SAN. VE TİC. LTD. ŞT
06.2020 - 12.2021
Marketing Manager Assistant Intern
Uğur Konfeksiyon San. ve Tic. A.Ş.
07.2019 - 08.2019
Planning Manager Assistant Intern
Uğur Balkuv Triko San. ve Tic. A.Ş.
06.2019 - 07.2019
Production Manager Intern
Karan Textile Industry and Trade Inc.
01.2016 - 02.2016
Bachelor of Science - Management
Sabancı University
05.2014 - 06.2020