Tayssir Belhadj Aissa
Marketing Manager
Besiktas,34
Summary
Tunisian Communication Manager based in Istanbul, combining creativity, strategy, and storytelling to build authentic and visually impactful digital identities. With a background in Digital Marketing and New Media & Communication, experienced in branding, design, and social media to help brands grow with clarity and purpose.
Overview
3
3
Languages
4
4
years of professional experience
Work History
Social Media Manager
Zeruj Port Avm
04.2026 - Current
- Developed and implemented targeted social media strategies, enhancing brand visibility and engagement.
- Analyzed social media metrics to refine content strategies, resulting in improved audience interaction.
- Collaborated with cross-functional teams to create integrated marketing campaigns, boosting overall campaign performance.
Brand Manager
Mouliss
02.2026 - 06.2026
- Developed and executed comprehensive brand strategies that increased market visibility and consumer engagement.
- Conducted extensive market research to identify consumer trends, informing product development and positioning.
- Collaborated with cross-functional teams to launch innovative marketing campaigns, enhancing brand recognition.
- Analyzed brand performance metrics, leading to refined strategies that improved customer retention rates.
Digital Communications Manager
IFC Istanbul Fashion Center
12.2024 - 01.2026
- Manage social media channels for the largest European and Turkish wholesale clothing supplier, reaching boutique owners, retailers, and bulk buyers worldwide.
- Promote major events and campaigns, including Istanbul Fashion Week (1st 2nd and 3rd editions), attracting attendees, media, and international partners.
- Analyzed social media performance, tracking metrics and insights to optimize campaigns and improve audience engagement.
- Conducted interviews with customers and the sales team to understand their experiences, needs, and suggestions.
- Collaborated with cross-functional teams to create cohesive marketing campaigns across platforms.
Social Media & Marketing
Barhion
01.2024 - 01.2025
- Managed social media platforms and campaigns for Barhion, a luxury Australian leather brand, promoting shoes, bags, and accessories to international and Australian audiences.
- Implemented branding strategies across social platforms, emphasizing Barhion's heritage, sustainability, and premium fashion positioning.
Communication Manager
Educational Agency
01.2023 - 01.2024
- Represented BAU University and Gelişim University at international education fairs in Istanbul and Tunisia, promoting programs to prospective students.
- Built relationships with students, partners, and stakeholders to enhance outreach and impact.
Social Media Manager
Loreen Project Supply
01.2022 - 01.2023
- Created the company's full brand identity, including the logo and graphic chart (colors, fonts, visual style, and brand guidelines).
Education
Bachelor's Degree - New Media & Communication
Nişantaşı University
Istanbul, Turkey06-2026
Undergraduate Studies - Management And Marketing
ISCAE Manouba
Tunisia01-2023
Baccalaureate - Computer Science
01-2020
Skills
Branding & Visual Identity: Create cohesive brand identities with consistent visuals and messaging
Digital Marketing & Strategy: Plan and execute data-driven campaigns to grow reach and engagement
Market research
Audience engagement
Content creation
Brand visibility
Social media strategy
Video content creation
Graphic design
Client communication
Social media metrics
Customer retention strategies
Timeline
Social Media Manager
Zeruj Port Avm
04.2026 - Current
Brand Manager
Mouliss
02.2026 - 06.2026
Digital Communications Manager
IFC Istanbul Fashion Center
12.2024 - 01.2026
Social Media & Marketing
Barhion
01.2024 - 01.2025
Communication Manager
Educational Agency
01.2023 - 01.2024
Social Media Manager
Loreen Project Supply
01.2022 - 01.2023
Baccalaureate - Computer Science
Bachelor's Degree - New Media & Communication
Nişantaşı University
Undergraduate Studies - Management And Marketing
ISCAE Manouba