Serkant Demir

• Monitoring and reviewing seasonal presentations before the start of each season, and identifying potential product groups relevant to the upcoming collection.
• Tracking, reviewing, and analyzing product lists shared by the US team prior to collection launches.
• Monitoring shipment dates of incoming products and coordinating with the import and logistics teams to ensure accurate delivery to the warehouse and stores.
• Coordinating with marketing and visual teams to determine the collection launch date based on product arrival timelines.
• Checking prices and size ranges of incoming products.
• Monitoring stock levels of products delivered to stores.
• Tracking the inventory and store availability of best-selling items.
• Conducting store visits during collection launches to review product displays and execution on-site.
• Analyzing daily, weekly, monthly, and seasonal sales performance of products.
• Providing feedback to the US team regarding products from each collection after the season ends.
• Attending weekly meetings with the US and MENA teams and sharing sales performance updates.
• Preparing pricing files by tracking current exchange rates and analyzing competitor pricing strategies.
• Reviewing discount lists shared by the US team on a product-by-product basis and providing feedback accordingly.
• Creating campaign calendars, listing campaign-related products, setting up relevant promotions, and coordinating with the IT team to ensure everything is correctly implemented before the launch date.
• Setting annual store targets and tracking their performance on a weekly, monthly, and yearly basis.
• Overseeing incoming products for Beauty Assortment stores and managing their distribution.
• Supporting store teams on major campaign days by observing customer behavior and assisting as a support staff member during promotional events.

• Monitoring and reviewing seasonal presentations before the start of each season, and identifying potential product groups relevant to the upcoming collection.
• Tracking, reviewing, and analyzing product lists shared by the US team prior to collection launches.
• Monitoring shipment dates of incoming products and coordinating with the purchasing and logistics teams to ensure accurate delivery to the warehouse and stores.
• Coordinating with marketing and visual teams to determine the collection launch date based on product arrival timelines.
• Checking prices and size ranges of incoming products.
• Monitoring stock levels of products delivered to stores.
• Tracking the inventory and store availability of best-selling items.
• Conducting store visits during collection launches to review product displays and execution on-site.
• Analyzing daily, weekly, monthly, and seasonal sales performance of products.
• Providing feedback to the US team regarding products from each collection after the season ends.
• Attending weekly meetings with the US and MENA teams and sharing sales performance updates.
• Preparing pricing files by tracking current exchange rates and analyzing competitor pricing strategies.
• Reviewing discount lists shared by the US team on a product-by-product basis and providing feedback accordingly.
• Creating campaign calendars, listing campaign-related products, setting up relevant promotions, and coordinating with the IT team to ensure everything is correctly implemented before the launch date.
• Setting annual store targets and tracking their performance on a weekly, monthly, and yearly basis.
• Overseeing incoming products for Beauty Assortment stores and managing their distribution.
• Supporting store teams on major campaign days by observing customer behavior and assisting as a support staff member during promotional events.

- Daily checking of product lists received from America, forwarding these incoming lists to the agency for product translations, and verifying the translations

- Preparing the upload format for products that will be listed for sale on the website, uploading them to the website, and verifying whether the products are correctly uploaded after the upload

- Daily budget and sales tracking

- Ensuring the accurate categorization of products and arranging items within the category according to the current season

- Preparing weekly sales reports and sharing the compiled reports with the relevant teams

- Preparing the reports requested by the host brand and creating presentations for monthly meetings

- Tracking customer complaints related to products and, if necessary, contacting the product team

- Monitoring the necessary improvements on the website and checking them before deploying the enhancements live

- Preparing purchase files for the relevant season before the product procurement period

- Creating and procuring the collection before the given end dates during the product procurement period, requesting additional products if necessary

- Tracking the budget during the procurement and progressing in line with the given budget

- Checking the arrival dates of the purchased products, sharing information with the brand team if there are delays

- Verifying whether the products entering the warehouse match the purchase costs and informing the brand team

- Determining and dispatching the stores where the products will be sold

- Pricing the products before the start of the season

- Conducting field visits for market price research when pricing

- Monitoring the daily and weekly sales performance of the products

- Making extra stock requests for well-selling products

- Preparing discount and campaign lists based on sales performance

- Conducting periodic store visits, examining the products, and analyzing the feedback from store teams and customers

- Preparing product lists and pricing for 3rd party brands for the purpose of managing old stock

- Transferring products between stores based on sales performance and checking the accuracy of the transfers

• Coordinated cross-functional teams to execute product launches successfully, achieving desired sell-through rates within target timeframes.
• Managed vendor relationships to ensure timely delivery of quality products at competitive prices.
• Assisted in the development of seasonal campaigns, contributing to increased brand visibility and customer interest.
• Streamlined order processing procedures, ensuring timely delivery of merchandise to stores nationwide.
• Increased sales by effectively analyzing market trends and implementing strategic merchandising plans.