Adobe After Effects
SOURENA LALEHZARI
CREATIVE DIRECTOR
Istanbul
Summary
With over 10 years of experience in the media and creative industries, bring a dynamic blend of leadership, artistic vision, and production expertise. As a seasoned Creative Director, I have successfully driven brand development, content creation, and innovative storytelling across digital, broadcast, and print platforms. My experience spans managing cross-functional teams, crafting impactful marketing campaigns, and delivering visually compelling projects that resonate with audiences.
Overview
11
11
years of professional experience
7
7
Certifications
3
3
Languages
Work History
Creative Director
Avangart Clinic
Istanbul, Istanbul
07.2025 - Current
- Directed 30+ multimedia campaigns (video, social, print) boosting international patient inquiries by 47%.
- Managed a team of 3+ creatives, delivering consistent brand identity across all platforms.
- Increased social media engagement by 65% through targeted ad strategies and storytelling.
- Collaborated with medical staff to simplify complex services into clear, patient-friendly visuals.
- Strengthened global brand visibility via partnerships with 5+ influencers and media outlets.
Senior Motion Graphic Designer
DR.CINIK
Istanbul
11.2022 - Current
- Strengthened global brand visibility via partnerships with 5+ influencers and media outlets.Implemented quality control measures to ensure all deliverables met or exceeded client expectations, resulting in positive testimonials and repeat business.
- Expanded customer base by consistently exceeding expectations with unique designs that garnered positive feedback from both clients and peers alike.
- Managed multiple projects simultaneously, effectively prioritizing tasks to meet all deadlines without compromising quality.
- Collaborated with cross-functional teams in the development of integrated marketing campaigns featuring eye-catching motion graphics.
- Led a team of junior designers, providing mentorship and guidance to improve their skills and productivity.
- Mentored junior staff members on advanced software techniques, increasing overall team proficiency and output quality.
Senior Videographer
DR.CINIK
11.2022 - Current
- Managed and coordinated various shooting projects, ensuring all aspects of production ran smoothly and efficiently.
- Supervised a team of videographers and photographers, providing guidance and support to achieve high-quality visual content.
- Collaborated with clients and team members to plan and execute creative concepts, meeting deadlines and project goals.
- Ensured proper equipment handling and maintenance for optimal performance during shoots.
- Strengthened global brand visibility via partnerships with 20+ influencers and media outlets.
Co-Founder
Hamishegi
07.2021 - 11.2022
- Developed and implemented marketing and branding strategies to enhance company visibility and attract a dedicated audience.
- Collaborated with team members to create and execute engaging content across various platforms, including social media, tournaments, and events.
- Analyzed market trends and competitor activities to identify growth opportunities and refine promotional efforts.
- Established partnerships with sponsors and affiliates to strengthen brand presence and drive revenue growth.
Social Media Specialist
Green Candle
05.2021 - 03.2022
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
Senior Video Editor and English Translator
Gem Group
12.2014 - 04.2021
- Developed innovative video concepts, resulting in engaging and visually appealing content.
- Enhanced video quality by applying advanced editing techniques and software tools.
- Performed color grading tasks to enhance the overall aesthetic appeal of finished videos.
- Implemented new workflow strategies to increase productivity within the editing team.
Video Editor
Georgian Strategic Analysis Center
06.2020 - 12.2020
- Edited multi-camera footage for various projects, ensuring seamless transitions and cohesive storytelling.
- Applied color grading techniques to enhance visual quality and maintain consistency across all video content.
- Specialized in editing interviews, crafting engaging narratives that effectively captured the subject's insights and experiences.
- Collaborated with production teams to meet project deadlines while maintaining high standards of quality and creativity.
- Utilized industry-standard editing software to produce polished and professional final cuts for distribution.
Motion Graphic Designer and Video Editor
Persiana Media Group
10.2018 - 11.2018
- Improve brand visibility by designing eye-catching motion graphics for marketing campaigns.
- Utilized advanced software programs like Adobe After Effects, Cinema 4D, Illustrator, and Photoshop to produce stunning visuals across various media formats.
- Developed innovative motion graphic concepts, elevating the visual appeal of clients' products and services.
- Collaborated with production team to create visually striking video content, resulting in increased audience engagement.
Art Director
ASA TV
05.2018 - 11.2018
- Led the creative direction for broadcast, print, and digital media, ensuring cohesive visual identity across platforms.
- Designed and supervised the production of social media graphics, enhancing the company's brand presence and engagement.
- Collaborated closely with marketing teams to conceptualize and execute marketing campaigns that aligned with business objectives.
- Oversaw the creative development of promotional materials, advertisements, and online content to support viewer growth and increase engagement on digital channels.
- Managed a team of designers, providing guidance and feedback to ensure consistent quality and innovation.
Director of Audio Visual
Gem Group
02.2016 - 05.2018
- Enhanced audience engagement through the creation of captivating multimedia presentations for corporate events and conferences.
- Established a strong rapport with vendors, negotiating favorable contracts for the procurement of high-quality audiovisual equipment.
- Implemented quality control measures to ensure consistent delivery of exceptional audiovisual services across all events.
- Arranged on-the-job training for mechanical installation and cable pulling and complete audio-visual operations.
Education
High School Diploma -
Sayfol International School
Kuala Lumpur05.2016
Skills
Creative team leadership
Motion graphics
Video editing
Sound editing
Color correction
Videography
Visual effects
Graphic designing
CRM
Branding
Marketing
Photography
Media industry expertise
Social media strategy
Visual storytelling
Campaign development
Certification
2022-10 Certified Business Branding , Udemy
Software
Adobe Premiere Pro
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Adobe Bridge
Cubase
Davinci Resolve
Microsoft Office
Adobe XD
Blender
ChatGpt
Freepik AI Suite
Runway AI
Google Veo 3 AI
Kling AI
Timeline
Creative Director
Avangart Clinic
07.2025 - Current
Senior Motion Graphic Designer
DR.CINIK
11.2022 - Current
Senior Videographer
DR.CINIK
11.2022 - Current
Co-Founder
Hamishegi
07.2021 - 11.2022
Social Media Specialist
Green Candle
05.2021 - 03.2022
Video Editor
Georgian Strategic Analysis Center
06.2020 - 12.2020
Motion Graphic Designer and Video Editor
Persiana Media Group
10.2018 - 11.2018
Art Director
ASA TV
05.2018 - 11.2018
Director of Audio Visual
Gem Group
02.2016 - 05.2018
Senior Video Editor and English Translator
Gem Group
12.2014 - 04.2021
High School Diploma -
Sayfol International School