Seyda Karatepe

As innovation section manager and program leader in the middle east region.

• Lead and mentor cross-functional teams in designing and executing innovative strategies that align with Bosch Turkey's vision, mission, and long-term goals.
• Design and oversee entrepreneurship programs that empower employees to become entrepreneurs within organization. Provide guidance, resources, and support in turning their ideas into tangible business ventures.
• Foster culture of creativity, experimentation, and risk-taking within organization. Implement programs and initiatives that encourage employees to innovate solutions to business challenges.
• Identify, evaluate, and forge strategic partnerships with startups, accelerators, and incubators. Cultivate relationships to explore collaboration opportunities.
• Keep abreast of emerging technologies and market trends to identify disruptive opportunities that can drive business growth.
• Establish and nurture partnerships with external stakeholders, including government entities, industry associations, and academia, to create collaborative ecosystem.
• Develop and monitor key performance indicators (KPIs) to assess effectiveness and impact of innovation initiatives. Regularly report progress to senior leadership and stakeholders.

Achievements:

• Successfully launched 3 ideas to incubation which brought innovation investment to region and positioned one IOT idea to go into series phase.
• Led implementation of business model innovation framework in region by ideation, acceleration, and incubation programs, resulting in creating new business section within organization.
• Pioneered regional startup platform which led to 17 successful seed ideas in 11 strategic search fields, successful completion of 6 accelerator phase B and 3 incubations.
• Cultivated strategic partnerships with Bosch Ventures, Grow GmbH and Bosch Mobility Startup that contributed to sustainability of innovation initiative and becoming official department within region.

• Acquired more than 1000 businesses and 6000 daily active user.
• Oversaw financial management activities such as budgeting, forecasting, and cash flow monitoring for improved financial stability.
• Led strategic planning process to define business goals and ensure alignment across all departments.
• Spearheaded marketing initiatives that effectively communicated brand value propositions, resulting in higher customer acquisition rates.
• Drove revenue growth by launching new products and services that met customer demands.
• Implemented data-driven decision-making processes to improve overall business performance.
• Delivered exceptional customer service by addressing client concerns promptly and effectively resolving issues.
• Devised comprehensive go-to-market plans that successfully launched products into target markets.
• Identified new market opportunities, driving expansion efforts into untapped sectors.
• Leveraged social media platforms for targeted advertising campaigns that boosted online visibility and brand awareness.
• Developed sales strategies that resulted in increased revenue generation year over year.
• Monitored industry trends to stay competitive and adapt company''s offerings accordingly.
• Established strong partnerships with key industry players for greater market presence.

• Hit and exceeded sales KPI %300, by bringing original equipment VCU acquisition which was not expected or forecasted in business plan.
• Enabled product introduction of new vehicle control unit in powertrain global business unit.
• Managed cultural and business transition of project management responsibility from Germany to India.
• Successfully released and managed OE project to series.
• Founded Regional Startup innovation platform in 2020, trained 40 volunteer in UX and business model innovation, coached 4 teams in accelerator and incubation programs.
• Directed three regional corporate innovation program in region.
• Established effective communication among team members for enhanced collaboration and successful project completion.
• Delivered exceptional customer satisfaction by proactively addressing client concerns and meeting or exceeding expectations throughout engagement process.

• Selected among 2000 applicants worldwide to Disruption Discovery Project in order find new ideas and business opportunities
• Advanced to Accelerator 1 program, and completed program with diverse team, pivoted idea completely according to learnings
• Pitched initial idea to Board of Management and 450+ worldwide Bosch Associates
• Project stopped as no-go due to lack of evidence in customer needs and market fit.
• Demonstrated creativity and resourcefulness through development of innovative solutions.
• Proved successful working within tight deadlines and fast-paced environment.

• Acquired multi million dollar automotive cloud connectivity and end of line flashing sw solution projects.
• Successfully delivered platooning functionality demonstration project autonomous driving field.
• Increased sales by 250%.
• Successfully coordinated blockchain proof of concept project.
• Established effective communication among team members for enhanced collaboration and successful project completion.
• Developed comprehensive project plans with clear timelines, milestones, and budget requirements, ensuring timely delivery of high-quality results.
• Released several automotive connectivity and end of line sw releases by coordinating global SW teams.

• Redesigned manual aftermarket service processes and improved efficiency by 150%.
• Created and coded minimum viable product of digital service concept on excel and visual basic, overseen implementation with vendors and negotiated new terms and usage of tools.
• Created new format and strategy for reporting and managing aftermarket service operations
• Collaborated with marketing department and creating synergy with new digital service tools, increased marketing campaign participation of end customers by 50%.
• Collaborated with product development teams to share field insights that contributed towards design improvements and better user experiences.

• Minor Degree completed in Industrial Product Design