Sercan İşcan
Digital Marketing
Istanbul
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Proficient in tools such as Google Analytics, Google Search Console, Semrush and Chat-GPT. Excellent analytical, organizational and decision-making abilities.
Overview
1
1
year of professional experience
5
5
years of post-secondary education
4
4
Certifications
2
2
Languages
Work History
Digital Marketing Intern
Doğuş Teknoloji
07.2023 - Current
- Assisted in creating SEO-focused editorial calendar for consistent content publishing that targeted relevant keywords.
- Performed regular site audits to identify technical issues impacting SEO performance, providing actionable solutions for improvement.
- Optimized web pages with relevant meta tags, header tags, and image alt tags for better search engine indexing.
- Crafted and implemented strategies to increase search visibility and website traffic.
- Tracked and reported on key SEO metrics using analytics tools such as Google Analytics and Search Console.
- Developed strong understanding of various SEO tools such as SEMrush for efficient project execution.
- Updated website in WordPress, uploading images and conducting SEO.
Education
BBA - Business Administration
Yalova University
Yalova, Turkey 09.2018 - 06.2023
Skills
Search Engine Algorithms
Certification
Fundamentals of Digital Marketing - Google Digital Garage
Projects
BUZDOLABIM
2020-2021
During my university years, we worked on a mobile app that could suggest various recipes using ingredients at home. We had the opportunity to present this project to Maltepe University incubation center. This process enabled me to gain important experiences regarding team work, project development, project presentation and idea generation.
GREENDO
2023
As a part of the "Doğuş Teknoloji Geleceğe Giriş Hackatlonu" we worked on a Google Chrome plug-in that measures the sustainability of websites and makes suggestions based on some measurements.
We prepared a prototype and present our project at Geleceğe Giriş Hacklatlon semi-finals.
References
Onur Kılıç
Digital Marketing Solutions Manager at Doğuş Teknoloji
Contact information will be provided upon request.
Timeline
Digital Marketing Intern
Doğuş Teknoloji
07.2023 - Current
BBA - Business Administration
Yalova University
09.2018 - 06.2023
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