Summary
Overview
Work History
Education
Skills
Software
Timeline
Hi, I’m

Oğuzhan Serhat Yanık

Marketing
İstanbul
Oğuzhan Serhat Yanık

Summary

Hello, I'm Serhat. I am experienced in Product and Social Media Management. With a solid background in product lifecycle management, market analysis, and competitive strategies, I excel in leading product development processes. As a Social Media Manager, I focus on strategic planning to boost brand visibility and engagement. I am eager to bring innovation and value to your organization through leadership in creative projects, collaboration, and a commitment to continuous learning.

Overview

4
years of professional experience
6
years of post-secondary education
3
Languages

Work History

OlyDent
Istanbul, Turkey

Social Media Manager
05.2022 - 11.2024

Job overview

  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
  • Implemented various techniques to boost follower count and enhance brand recognition.
  • Developed and executed social media campaigns.
  • Acquired experience in platforms such as Facebook Business Suite, monitoring and reporting performance using analytical tools.
  • Engaged directly with clients, facilitating communication and scheduling appointments as necessary.
  • Stayed informed about social media trends to ensure our page remained current and engaging.
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.

Lyn Skincare
Istanbul, Turkey

Product Manager
09.2021 - 05.2022

Job overview

  • I formulated the product strategy by conducting market research, performing competitive analysis, and evaluating user feedback.
  • I oversaw the process from product design to development and launch, ensuring coordination among different departments.
  • I developed marketing strategies to ensure the product reached the right target audience and managed the implementation of these strategies.
  • I developed promotional strategies during the product launch phase and managed the launch processes.
  • I monitored the product performance, assessed user feedback, and collaborated with my team to implement necessary improvements.

Lyn Skincare
Istanbul, Turkey

Jr. Product Manager
08.2020 - 09.2021

Job overview

  • Developed comprehensive product roadmaps to guide the team towards achieving business goals.
  • Increased product adoption by conducting market research and identifying key customer needs.
  • Launched new products successfully by collaborating with cross-functional teams and managing timelines.
  • Partnered with vendors to provide key category and shopper insights for long-term health and growth of top consumer segments.
  • I have acquired significant experience within marketing and digital marketing departments, where products undergo meticulous planning before being strategically promoted for sale.

Education

Bartın University
Bartın/Turkey

Master of Science from Political Science And Public Administration
09.2022 - 08.2024

University Overview

Università Degli Studi Di Napoli Federico II
Naples/Italy

No Degree from Erasmus Student Exchange Program
02.2020 - 08.2020

University Overview

Istanbul University
Istanbul/Turkey

Bachelor of Science from Political Science And Public Administration
09.2013 - 06.2017

University Overview

Skills

Social Media Management

Content Creation

Photo and Video Editing

Social Media Strategy

Market Research

Digital Media

Brand Promotion

Facebook, Instagram, Linkedin

Microsoft Office

Adobe Premiere Pro

Google Ads And Analysis

Meta Business Manager

Trendyol Panel

Wordpress

Search Engine Optimization (SEO)

Team Work

Software

Adobe Photoshop

Adobe Premierre Pro

Adobe Illustrator

Wordpress

Canva

Timeline

Bartın University
Master of Science from Political Science And Public Administration
09.2022 - 08.2024
Social Media Manager
OlyDent
05.2022 - 11.2024
Product Manager
Lyn Skincare
09.2021 - 05.2022
Jr. Product Manager
Lyn Skincare
08.2020 - 09.2021
Università Degli Studi Di Napoli Federico II
No Degree from Erasmus Student Exchange Program
02.2020 - 08.2020
Istanbul University
Bachelor of Science from Political Science And Public Administration
09.2013 - 06.2017

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