METE KIR
Social Media Lead
Pendik
Summary
Dynamic and results-oriented Social Media Professional with over 10 years of experience in creating innovative digital campaigns and managing high-performing teams. Expert in social media strategy, influencer collaborations, content development, and analytics-driven optimization.
Overview
7
7
years of professional experience
2
2
years of post-secondary education
2
2
Languages
Work History
Social Media Supervisor
MullenLowe
05.2023 - Current
- Crafted and implemented comprehensive social media strategies to drive brand engagement and audience growth
- Led a team of specialists, providing mentorship, strategic direction, and performance evaluations
- Designed and executed influencer campaigns that enhanced brand reach and authenticity
- Stayed ahead of digital trends to ensure innovative and effective content delivery
Social Media Group Head
The Gang Agency
03.2021 - 04.2023
- Directed a team of social media professionals, overseeing end-to-end campaign execution
- Developed content calendars and strategic plans tailored to client objectives
- Partnered with influencers and initiated user-generated content campaigns, boosting audience engagement
- Conducted performance analysis to refine strategies and achieve measurable outcomes
Senior Social Media Specialist
Lobby Marketing Group
10.2018 - 12.2021
- Managed social media accounts for global and local brands, ensuring consistent messaging and audience connection
- Collaborated with creative teams to produce high-quality content aligned with brand goals
- Utilized analytics tools to measure performance and inform strategy adjustments
- Oversaw marketing projects from concept to execution, delivering within deadlines and budgets
Senior Social Media Specialist
Alafortanfoni
10.2017 - 03.2019
- Designed and launched social media campaigns that increased brand awareness and user engagement
- Prepared comprehensive training manuals for internal teams to optimize social media use
- Coordinated cross-functional efforts to ensure cohesive digital marketing strategies
Education
Landscape Technician -
10.2005 - 06.2007
Skills
Adobe Photoshop
Canva
Hootsuite
Sprout Social
Google Analytics
Meta Ads Manager
Social Media Strategy
Content Creation
Influencer Marketing
Data-Driven Campaign Management
Team Leadership
Social media strategy
Influencer collaboration
Visual storytelling
Audience engagement
Teamwork and collaboration
Team building
Social media and promotions
Social media management
Social media
Lead generation
Community engagement
Crisis management
Additionalinformation
Available upon request, True, True
Personal Information
Date of Birth: 01/01/82
Keyprojectsandachievements
2021 Felis Grand Award Winner, Played a key role in Yapı Kredi’s groundbreaking live audiobook project on ClubHouse, which won the Grand Award at the 2021 Felis Awards. Actively involved in conceptualization and execution stages, ensuring project success.
Timeline
Social Media Supervisor - MullenLowe
05.2023 - Current
Social Media Group Head - The Gang Agency
03.2021 - 04.2023
Senior Social Media Specialist - Lobby Marketing Group
10.2018 - 12.2021
Senior Social Media Specialist - Alafortanfoni
10.2017 - 03.2019
Kocaeli University - Landscape Technician,
10.2005 - 06.2007