Microsoft office
Mehrdad Moradzad
Product Designer-Graphics & Design Artist
Ankara
Summary
Dynamic CEO with a proven track record at Vistar Co, driving significant revenue growth through strategic visioning and operational excellence. Expert in financial management and relationship building, I fostered a culture of innovation and collaboration, enhancing employee engagement and securing advantageous partnerships to expand market presence.
Results-driven [Job Title] with forward-thinking approach centered on company success and competitive growth. Demonstrated record of success in building successful teams and managing profitable operations.
Driven and visionary leader with talent for strategic decision-making and fostering innovation. Possesses deep understanding of business operations, combined with expertise in financial management and organizational development. Committed to driving growth and enhancing company performance through transformative leadership.
Results-driven business leader prepared for role with robust history of steering companies toward success and fostering culture of excellence. Known for collaborative leadership approach that aligns teams with organizational objectives and drives performance. Adept at navigating complex challenges, fostering innovation, and ensuring adaptability to evolving market conditions, with focus on strategic planning and operational excellence.
Experienced executive prepared for leadership roles with strong focus on strategic vision, operational excellence, and driving growth. Expertise in team collaboration, navigating complex challenges, and delivering impactful results. Skilled in financial management, strategic planning, and stakeholder engagement. Highly adaptable and reliable, excelling in dynamic environments.
Overview
25
25
years of professional experience
3
3
Languages
Work History
CEO
Vistar Co
08.2014 - 06.2024
- Developed key operational initiatives to drive and maintain substantial business growth.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Drove profitability with thorough financial analysis and strategic decisionmaking.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Established new revenue streams by identifying market opportunities and launching innovative products or services.
- Developed a high-performance executive team for improved productivity and efficiency.
- Created a positive work culture, resulting in increased employee satisfaction and retention rates.
- Streamlined business processes, resulting in increased operational efficiency across all departments.
- Led successful turnaround efforts for underperforming divisions or subsidiaries, restoring profitability within tight timeframes.
- Fostered strong relationships with industry partners to expand business opportunities.
- Delivered consistent revenue growth by identifying new markets and devising targeted expansion strategies.
- Achieved company growth by implementing strategic plans and streamlining operations.
- Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
- Improved organizational structure by reallocating resources and redefining roles for greater efficiency.
- Implemented cost-saving initiatives to reduce operational expenses without sacrificing quality.
- Optimized supply chain operations for reduced costs and increased efficiency.
- Secured financing for critical projects through negotiation of favorable loan terms with financial institutions or investors.
- Enhanced brand reputation with effective marketing campaigns and public relations efforts.
- Ensured regulatory compliance by developing robust policies, procedures, and internal controls.
- Elevated brand visibility and market share with launch of highly successful digital marketing campaign.
- Secured advantageous partnerships and collaborations to co-develop cutting-edge technologies and solutions.
- Enhanced stakeholder value by consistently exceeding financial targets and delivering robust shareholder returns.
- Nurtured key strategic partnerships that resulted in enhanced product offerings and expanded customer base.
- Fostered culture of continuous improvement, encouraging innovation and rewarding exceptional performance.
- Championed data-driven decision-making culture, enhancing business intelligence and strategic planning capabilities.
- Achieved remarkable year-over-year revenue growth through strategic product diversification and market analysis.
- Enhanced company reputation by implementing cutting-edge sustainability practices across all operations.
- Directed launch of innovative products, capturing new market segments and driving revenue growth.
- Spearheaded global expansion efforts, entering new markets and establishing profitable operations within two years.
- Streamlined operational processes to boost efficiency, adopting innovative technologies and methodologies.
- Pioneered corporate social responsibility initiatives, significantly impacting community development and sustainability.
- Bolstered employee engagement and reduced turnover by introducing progressive workplace policies and benefits.
- Optimized supply chain operations for efficiency, leveraging technology to reduce lead times and costs.
- Led successful mergers and acquisitions, significantly increasing company's footprint and competitive edge.
- Reinforced company's market leadership by consistently outperforming competitors in key performance metrics.
- Amplified customer satisfaction and loyalty through introduction of customer-centric service model.
- Developed high-performing executive team by recruiting top talent and implementing comprehensive training programs.
- Drove significant cost reductions while maintaining product quality, negotiating favorable contracts with suppliers.
- Orchestrated company-wide digital transformation, enhancing data analytics capabilities and operational agility.
- Established and maintained strong relationships with customers, vendors and strategic partners.
- Developed innovative sales and marketing strategies to facilitate business expansion.
- Initiated strategy to drive company growth and increase market share and profitability.
- Managed financial, operational and human resources to optimize business performance.
- Oversaw divisional marketing, advertising and new product development.
- Communicated business performance, forecasts and strategies to investors and shareholders.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
- Monitored key business risks and established risk management procedures.
- Represented organization at industry conferences and events.
- Led recruitment and development of strategic alliances to maximize utilization of existing talent and capabilities.
- Maintained P&L and shouldered corporate fiscal responsibility.
- Formulated and executed strategic initiatives to improve product offerings.
- Devised and presented business plans and forecasts to board of directors.
- Directed technological improvements, reducing waste and business bottlenecks.
- Oversaw business-wide changes to modernize procedures and organization.
- Created succession plans to provide continuity of operations during leadership transitions.
- Founded performance- and merit-based evaluation system to assess staff performance.
- Cultivated company-wide culture of innovation and collaboration.
Product Design Manager
Towzin Electric
04.1999 - 10.2012
- Mentored junior designers, fostering a collaborative work environment and enhancing overall team performance.
- Established consistent visual language across products by creating company-wide style guides and templates.
- Presented design concepts to stakeholders, effectively communicating rationale behind choices and securing buy-in for implementation.
- Implemented best practices in design thinking, resulting in more efficient workflows and improved collaboration among team members.
- Collaborated with cross-functional teams to ensure seamless integration of design elements in product development.
- Contributed to the establishment of a design-centric culture within the organization, resulting in increased recognition of the importance of design in overall business success.
- Enhanced user experience by streamlining product design processes and implementing innovative design solutions.
- Managed multiple projects simultaneously, ensuring timely delivery while maintaining high-quality standards.
- Incorporated accessibility considerations into all stages of product development, ensuring inclusive experiences for diverse user bases.
- Spearheaded brainstorming sessions aimed at generating innovative ideas for new product features or enhancements to existing ones.
- Defined clear project goals and deliverables for successful completion within budget constraints and timelines.
- Conducted comprehensive market research to identify trends and inform strategic product design decisions.
- Optimized existing products through continuous iteration based on user feedback and data analysis.
- Championed the adoption of new technologies in the design process, leading to greater efficiency and enhanced creativity across the team.
- Oversaw vendor relationships related to outsourced design components, ensuring high-quality deliverables while adhering to budgetary guidelines.
- Led a team of designers to develop intuitive interfaces for improved customer satisfaction and increased sales.
- Evaluated competitor offerings to identify areas of opportunity for differentiation through unique design elements.
- Regularly reviewed analytics data to monitor user behavior patterns, informing improvements in overall product functionality and aesthetics.
- Participated in industry conferences and events, staying current on best practices and emerging trends in product design management.
- Developed user-centered designs by incorporating feedback from usability testing sessions and focus groups.
- Coordinated project planning and execution with team members and team leads.
- Thrived in fast-paced, highly-adept team to develop and prioritize product features and build product roadmap.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Managed product demonstrations and testimonials for performance evaluation.
- Coordinated design meetings and decisions with internal departments and teams.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
- Prioritized roadmap in order to achieve product goals and metrics.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Maintained positive vendor relations to build strong partnerships.
- Reviewed new opportunities to drive business strategy at planning sessions.
- Liaised with clients to better understand business needs and current market landscape.
- Analyzed metrics to measure product performance.
- Directed planning and budgeting efforts.
- Established criteria for each milestone within product roadmap as means to measure developmental progress.
- Set goals and formalized policies to maximize team performance and keep project on-task.
- Researched and identified best-fit materials for new products.
- Collaborated with team of engineers to develop new products.
- Created visuals and renderings communicating product design concepts.
- Analyzed user feedback and implemented changes to product design.
- Brainstormed with peers and other members of design team to determine enhancements and product features.
- Documented each step in product's design process for use in manuals.
- Wrote comprehensive user manuals for new products and additional technical documentation.
- Identified changes in project scope and modified job schedule accordingly.
- Traveled to manufacturing facilities to evaluate product creation and point out potential issues.
- Improved worker comfort and reduced injuries with creation of new ergonomic solutions.
- Negotiated with vendors and manufacturers on pricing, services and scheduled shipping windows.
Education
Ph.D. - Future Studies
Islamic Azad University
TEHRAN , IRAN 05.2001 -
MBA - Industrial Technology Development
Islamic Azad University
IRAN , TEHRAN 05.2001 -
Bachelor of Arts - Industrial Design
Iran University of Science And Technology (IUST)
IRAN , TEHRAN 05.2001 -
Skills
Talent development
Crisis management
Succession planning
Operational excellence
Financial acumen
Effective decision making
Strategic visioning
Customer focus
Digital transformation
Global perspective
Sustainable business models
Organizational agility
Inspirational leadership
Innovation management
Problem-solving abilities
Analytical and critical thinker
Problem-solving
Project management
Planning and coordination
Problem-solving aptitude
Management team leadership
Excellent communication
Teamwork and collaboration
Innovative and visionary
Leadership and people development
Multitasking
Task prioritization
Employee motivation and performance
Negotiation
Risk management
Adaptability
Relationship and team building
Team collaboration
Multitasking Abilities
Decision-making
Professionalism
Business planning
Business development
Strategic planning
Relationship building
Marketing expertise
Adaptable and flexible
Team building
Board collaboration
Client relationship building
Interpersonal skills
Business administration
Client relationship management
Results orientation
MIssion and vision
Budget planning
Employee coaching
Staff management
Training and development
Adaptability and flexibility
Reliability
Business consulting
Operations management
Effective communication
Change and growth management
Expectation management
Attention to detail
Marketing and advertising
Operations oversight
Market research
Time management
Strategic business planning
Profit and loss management
New business development
Consulting
Strategic partnerships
Systems thinker
Sales growth
Client engagement
Time management abilities
Financial management
Policy development
Operational analysis
Continuous improvement
Executive leadership
Analytical skills
Analytical thinking
Contract negotiation
Self motivation
Goal setting
Business acumen
Quality control planning
Human resources
Interpersonal communication
Revenue growth
Written communication
Organizational skills
Operational efficiency
Financial leadership
Raising capital
Account management
Software
Photoshop
Corel Draw
Mechanical desktop
3Dmax
Autocad
Rhinoceros 3D
Interests
Music Playing
Composition
Game
Naturalist
Composition
As a visionary Product Designer , innovative CEO , and passionate Graphic Design enthusiast , I bring a unique blend of creativity, strategic leadership, and hands-on design expertise to every project I undertake. With a keen eye for aesthetics, functionality, and user-centered design, I thrive at the intersection of business strategy and artistic expression.
Leadership & Business Acumen:
As the CEO of VISTAR ,I lead with a design-driven mindset, ensuring that every product and brand experience aligns with both market needs and exceptional design standards. My leadership fosters innovation, operational excellence, and a culture of creativity, enabling my team to deliver cutting-edge solutions that drive growth and customer satisfaction.
Product Design Expertise :
With a deep understanding of user experience , interface design , and product development , I craft intuitive and impactful designs that solve real-world problems. My approach combines research, prototyping, and iterative testing to create products that are not only visually compelling but also highly functional and scalable.
Passion for Graphic Design:
Beyond product design, my love for graphic design fuels my ability to create striking visuals—from branding and marketing collateral to digital illustrations and typography. I believe that strong visual communication is key to building memorable brands and engaging audiences.
Why Work With Me?
Strategic & Creative Thinking– Balancing business goals with innovative design solutions. Cross-Disciplinary Skills– Expertise in product design, branding, and graphic arts. Leadership in Design– Proven ability to guide teams and projects from concept to execution. User-Focused Approach– Designing with empathy to create meaningful experiences.
Timeline
CEO
Vistar Co
08.2014 - 06.2024
Ph.D. - Future Studies
Islamic Azad University
05.2001 -
MBA - Industrial Technology Development
Islamic Azad University
05.2001 -
Bachelor of Arts - Industrial Design
Iran University of Science And Technology (IUST)
05.2001 -
Product Design Manager
Towzin Electric
04.1999 - 10.2012