KAAN ALBAYRAK

-In charge of managing retail operation of DS damat in 2 countries;

12 retail stores in Romania(11 mono-brand store, 1 online store) and 1 mono-brand store in Netherlands.

-Monitoring markup and markdown strategies for each company and ensuring profitability,

-Management of sales and marketing activities in target countries,

-Defining sales targets (store by store) in beginning of each quarter and re-check in beginning of every month and declare to sales team based on annual sales targets and performance of last 5 years of stores,

-Following the seasonal orders of stores, to determine the working conditions with the general coordinator at the beginning of each season,

-Analyzing KPI, P&L reports of stores. Defining sales strategies and budget for following periods based on data,

-Overseeing the daily operations with sales team, managing inventory and inspection of new products to make sure right product at right place at right time,

-Reporting turnover and sales performances to company board regularly,

-Preparing forecast reports of store sales to be able manage budget efficiently (weekly, monthly and seasonal)

-Monitoring and maintaining the product stock and organization of units,

-Ensuring that works such as sales and campaign tracking, ensuring seasonal shipments are carried out on time and visiting stores in a period,

-Organizing special production processes if needed based on glocalization strategies,

-Management of staff hiring processes to work in stores which are under responsibility,

-Motivating and pushing sales team in store to increase sales and reaching sales targets,

-Managing process of creating a product portfolio for football teams for new sponsorship agreements to be made such as;
*FK Lokomotiv Moskva(Russia)
*Western United(Australia)
*Atletico Madrid(Spain)

*FC Petrolul Ploieşti(Romania)

-Taking product orders of overseas franchise partners
-Manage franchise's shipments in season
-Conducting R&D studies in target markets
-Follow up foreign correspondence
-To follow the product stock and organization of franchise's
-To organize attending international fairs and convert orders into sales after the fair
-Follow-up of franchise's account statements
-To follow the seasonal orders of overseas wholesale customers, to determine the working conditions at the beginning of each season and to manage the process throughout the season
-Make sales strategy suggestions to customers according to the markets which they are in, to help increase their sales

-To be in contact with foreign PR companies
-Researching new projects
-Developing and following up projects for brands
-Following and reporting of the company's US PR and Marketing projects
-Creation, management, monitoring and reporting of global PR and CRM strategies
-Assisting in-company projects of institutions such as TİM, DEİK
-Monitoring and analysis of competitor brand projects.
-New target markets and the search for customers in these markets
-Preparation of strategic road maps
-Customer campaigns, etc. making the mailings
-Preparation of necessary legal documents and contracts regarding Turquality incentive

• Experienced in international trade