C plus
İlknur DAĞ
Sales And Marketing
Nilüfer,16
Summary
Dynamic sales and marketing leader with a proven track record at Weavers Tekstil, driving market penetration and brand visibility. Expert in sales strategy and market analysis, I fostered high-performing teams and enhanced customer engagement, achieving significant improvements in lead generation and satisfaction. Strong negotiator with a data-driven approach to optimize performance.
Overview
20
20
years of professional experience
1
1
Certification
2
2
Languages
Work History
Director of Sales and Marketing
Weavers Tekstil San Ve Tic A.S
11.2007 - 10.2025
- Developed and implemented comprehensive sales strategies that increased market penetration and enhanced brand visibility within competitive sectors.
- Led cross-functional teams to drive marketing campaigns, resulting in improved lead generation and customer engagement initiatives.
- Analyzed market trends and competitor activities to inform strategic decision-making, optimizing sales performance across various channels.
- Established key performance indicators to monitor sales effectiveness, fostering a data-driven approach to enhance overall team productivity.
Area Sales Manager
Boyteks Tekstil San Ve Tic A.S
12.2018 - 05.2022
- Developed and implemented strategic sales initiatives that enhanced market penetration and improved customer engagement across diverse sectors.
- Led a high-performing sales team, fostering collaboration and mentorship that resulted in improved sales performance and team cohesion.
- Analyzed market trends and customer feedback to refine product offerings, driving increased customer satisfaction and loyalty.
- Established strong relationships with key stakeholders, effectively negotiating contracts that maximized profitability and expanded market share.
Hospitality Sales and Product Development
Dilhan Tekstil
09.2005 - 11.2007
- Developed comprehensive sales strategies that enhanced product offerings, resulting in improved market positioning and customer engagement.
- Led cross-functional teams in product development initiatives, driving innovation and aligning offerings with market trends and customer needs.
- Analyzed customer feedback and market data to refine product lines, increasing customer satisfaction and retention rates significantly.
- Collaborated with marketing teams to create targeted campaigns, effectively promoting new products and increasing brand visibility in competitive markets.
Education
Temporary Programme - Future Management Programme
Sabancı Üniversitesi
Istanbul 04.2001 -
MBA - Master of Business
Bursa Teknik Universitesi
04.2001 -
Bachelor of Textile Engineer - Textile Engineer
Bursa Uludag Universitesi
Bursa, Turkey 04.2001 -
High School Diploma -
Tire Kutsan Anadolu Lisesi
Izmir, Turkey 04.2001 -
Skills
Sales strategy
Accomplishments
Action-Oriented Experience Bullet Points
- Resolved critical product issues successfully through consumer testing initiatives.
- Achieved significant results by completing designated tasks with high accuracy and efficiency.
- Supervised and successfully managed a team composed of multiple staff members.
- Documented and resolved a key organizational issue, leading to substantial improvements in departmental processes.
- Collaborated effectively with a dedicated team in the successful development of a major project.
- Achieved notable gains in efficiency by introducing a new system or tool for operational tasks.
- Developed electronic spreadsheets (tables) necessary for comprehensive inventory tracking.
- Ensured the attainment of defined objectives by providing effective assistance with a critical task.
Affiliations
- Foundation for Children with Leukemia)
- Sabancı Engineering Club
- Futuristic Club
Additional Information
Growth-Oriented Sales & Marketing Director with Global Market Expertise
A results-driven Sales and Marketing Director with a proven track record in maximizing export and international sales volumes across diverse global territories. Possessing deep expertise in successfully managing dealership/franchise development, conducting thorough market research, and defining effective customer segmentation strategies that drive informed product management. Recognized for strong leadership capabilities and a commitment to nurturing talent through dedicated mentoring, ensuring sustainable organizational success against challenging targets.Software
Certification
CSP - Certified Sales Professional
Interests
I pursue an interest in ceramics and glass art to enhance my creativity, broadening my vision through knowledge of art history To improve my physical endurance, I regularly engage in swimming, cycling, and diving
C + Programme, Prompt Engineering
Strong foundation in low-level programming, system optimization, and algorithm implementation using C. Capable of developing efficient, performance-critical code for embedded systems, OS foundations, or computational tasks. This demonstrates core engineering discipline.
Skilled in designing, refining, and testing effective prompts to maximize the accuracy, relevance, and utility of Large Language Models (LLMs) and other generative AI tools. Proficient in techniques like few-shot learning, chain-of-thought (CoT), and role-playing to drive targeted AI outputs for specific business or development needs. This shows adaptability to emerging technologies.
Timeline
Area Sales Manager
Boyteks Tekstil San Ve Tic A.S
12.2018 - 05.2022
Director of Sales and Marketing
Weavers Tekstil San Ve Tic A.S
11.2007 - 10.2025
Hospitality Sales and Product Development
Dilhan Tekstil
09.2005 - 11.2007
Temporary Programme - Future Management Programme
Sabancı Üniversitesi
04.2001 -
MBA - Master of Business
Bursa Teknik Universitesi
04.2001 -
Bachelor of Textile Engineer - Textile Engineer
Bursa Uludag Universitesi
04.2001 -
High School Diploma -
Tire Kutsan Anadolu Lisesi
04.2001 -