ÇİĞDEM SERTLER
Ataşehir,İstanbul
Overview
19
19
years of professional experience
Work History
Sales Manager
Biesterfeld Özel Kimyasallar/ Specialty chemical distributor company
Istanbul
03.2017 - 10.2023
- Chemist in business development, sales, marketing activities of cleaning I&I, Household, Metal Cleaning, water and metal treatment, mining industries
- Sales management of Dow Chemical's silicones, Surface Chemistry chemicals of Akzo Nobel/Nouryon, Silicates of PQ Chemicals, Enzymes of AB Enzymes, thickeners of 3V Sigma in cleaning Industry in line with five years business plans
- Surface Chemistry chemicals of Nouryon are specialty amines, polymers, thickeners, biocides, surfactants, hydrotropes, chelating agents etc
- Follow market trends and work on new formulations with R&D teams to add new suppliers and products to the portfolio
- Increase the number of customers from 25 to nearly 80 by working with R&D, purchasing and production teams of prospective customers in Turkey
- Improvement of GP for specialty chemicals from 15% to 23%
- Increased annual turnover from €500K to €3M in the last three years
- Supplier management, business development and sales activities of INEOS' PIB/Polyisobutylene in lubricant, adhesive, sealant markets
- Increased annual turnover of PIB business from zero to € 1 M and volume to 400 mt in three years
- Reached to 35 customers in lub&oil, sealant and adhesive markets
- Handling technical problems of the customers and take actions according to their needs and company policy
- Follow and work for five years business plans achievements by following new opportunities in new and existing accounts
- Business development of Lanxess' polymer additives for Triacetin/plasticizer grades in aroma, food and cigarette filtration markets
- Secondary Alkane Sulfonates sales in the emulsion polymer and cleaning industry
- PBTC/Bayhibit AM and Baypure grades promotion in water treatment market.
Key Account Manager
The Dow Chemical Company
Istanbul
10.2011 - 01.2016
- Establish, build and maintain relationships with customers in Textile, Nonwoven and Adhesive Markets, mainly water-based acrylics and pressure sensitive adhesives sales in TR
- Solvent based, water-based adhesives for packaging & converting, rubber metal bonding agents in automotive (adhesives crosslinked with vulcanization), polymer additives/binders for textile, tapes, protective films and Pvc film, siliconized paper lamination in the graphic art market
- Work with the technical team to develop new opportunities
- Facilitates opportunity discussions and supports technical teams facing customers
- Achieved to increase Annual Turnover from $7M to $10M in Turkey in two years
- Increase the number of customers to 12 for new developed products like HYPOD Polyolefin dispersions which is used to produce recyclable carpets in two years
- Prepare, update, and maintain account plans for targeted accounts
- Handling technical issues and working for solutions.
Customer Service Representative
Rohm And Haas Kimya Tic. Ltd. Şti. DOW Advanced Materials
Istanbul
09.2008 - 10.2011
- Order to Cash process of Adhesives and Functional Polymers (Packaging & Converting, Automotive/Transportation, Textile, Label, Tapes), PA (Plastic Additives, Stabilizers, Acrylic, Impact Modifiers to PVC Panel Market, Lubricants), Biocides
- Order handling, Coordination and Relation Management with internal customers from different regions/supplying plants, external customers in Turkey and the EMEA Region
- Joined NEA (Next Enterprise Architecture) implementation team during Dow's Rohm&Haas acquisition
- Achieved to be key user and promoted from CSR role to team coach role for SAP R/3 operations.
Product Manager
Brenntag Kimya Tic. Ltd. Şti/ Global Chemical Distributor
Istanbul
09.2004 - 08.2008
- Sales, Sales Support and Product Management of Acid, Alkali and Solvents
- Marketing, Purchasing and sales activities
- Business Development activities by searching new suppliers internationally according to the needs of the market
- Achieved to increase the number of suppliers from two to seven for solvents
- Sales and purchasing activities mainly for the customers in Paint, Textile, Pharmaceutical, Adhesives, Leather, Cosmetic & Household, Metal treatment markets.
Education
Bachelor Of Science - Department of Chemistry
Hacettepe University
undefined
Bilfen College
Skills
Account Management
Strategic account development
Market Research
National account management
Revenue Forecasting
Vendor Management
Sales Planning
Territory sales management
Client Relationship Management
Order Management
Business Planning
Sales Presentations
B to B sales
Review of contracts
CRM Software
Territory Management
Sales operations
Promotional sales events
Business development and planning
Direct Sales
Customer Service
Credit History Analysis
Customer Portfolio Management
Competitor Analysis
Training
- Presentation Skills and Techniques Training in Dow & Biesterfeld
- Negotiation Skills Trainings in Dow & Biesterfeld
- Commercial Development Program, Sales Training in Dow
- Safe Drive Training of Intercity Academy in Dow & Biesterfeld
- Several SAP R/3 Training in Dow during Team Coach Role
- Code of business conduct and SOX laws trainings in Dow
- Axapta and CRM trainings
Timeline
Sales Manager
Biesterfeld Özel Kimyasallar/ Specialty chemical distributor company
03.2017 - 10.2023
Key Account Manager
The Dow Chemical Company
10.2011 - 01.2016
Customer Service Representative
Rohm And Haas Kimya Tic. Ltd. Şti. DOW Advanced Materials
09.2008 - 10.2011
Product Manager
Brenntag Kimya Tic. Ltd. Şti/ Global Chemical Distributor
09.2004 - 08.2008
Bachelor Of Science - Department of Chemistry
Hacettepe University
undefined
Bilfen College