Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Helin Cengiz

Helin Cengiz

Head Of Sales
Istanbul

Summary

I am high motivated&dynamic sales executive with a proving track record at Felece, excelling in full cycle sales management and strategic account development; expert in building lasting relationships and closing high-value contracts, driving significant revenue growth while coaching teams to exceed targets.

Overview

7
7
years of professional experience
1
1
Certification
2
2
Languages

Work History

Head of Sales

Felece
07.2024 - Current

My job description started as a sales manager in Felece, continues with a team of 2 people being assigned to me as a result of my performance exceeding the targets set by the company. For customers in SAP Mid-Market territories other than Key Account, I am responsible for full sales cycle of all ERP and other strategic project opportunities above a certain size from first meeting until closing. And I report to our sales director and general manager. While many of my previous assignments continue;

  • Increased sales revenue by developing and implementing effective sales strategies. Manage complex sales situations and develop strategic relationships.
  • To maintain and manage relations with ERP vendors, all related SAP partners
  • Determining new target customers and potential opportunities, bringing them to the team; ensuring that lead generation processes are carried out with the right effort. Ensuring that customer relationships are established on solid ground and are permanent.
  • Developed custom proposals for high-value prospects, successfully closing major deals.
  • Managed strategic accounts effectively, ensuring ongoing satisfaction while identifying upsell opportunities to drive additional revenue growth.
  • Negotiated contracts with clients, securing long-term partnerships that generated significant revenue streams.
  • Coached junior sales team members on best practices, contributing to their professional development and overall success.
  • Coordinated with other departments to provide smooth execution of sales initiatives.
  • Led a high-performing sales team to consistently exceed quotas and achieve top rankings within the company.
  • Attended industry events and conventions to expain sales opportunities.
  • Facilitated regular team meetings to discuss challenges, successes and strategies.

Sales Manager

Felece
01.2023 - 07.2024

Felece is one of SAP's largest Turkish Gold partners. It operates in the fields of consultancy and licensing. I joined the team, working mainly on the Mid market and installed base side, and also doing Key Account and NNN sales.

  • To build and manage relationships with customers in the assigned territory to manage and develop company's sales and presales activities.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads. Determining and guiding customers' digitalization needs. Creating opportunities and turning them into sales.
  • Maintained relationships with existing customers together with found new ones.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas. Achieved targets consistently through effective lead generation and conversion strategies.
  • Successfully conducting coordination with SAP Türkiye teams, customers and internal technical teams. Directing everyone correctly and turning opportunities into sales.
  • Built long-lasting client relationships through excellent customer communication and consistent followups.
  • To follow the processes from the first meeting until the closing (presentations, planning of technical stages, proposals, contracts etc.) including frequent field visits and travels. To take rapid actions in aggressive sales and crisis management in a sector with serious competition.
  • Strengthened communication skills through regular interactions with others.
  • Learned and adapted quickly to new technology and software applications.
  • Resolved problems, improved operations and provided exceptional service.
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.

Sales and Marketing Specialist

Flovo
03.2022 - 02.2023
  • Carrying out marketing and sales activities for the start-up product "Flovo", which has also been incorporated within Coden Bilişim.

Sales and Marketing Manager

Coden Bilişim
03.2022 - 01.2023
  • Managing the end-to-end marketing and sales processes of all corporate product groups (eBA, QDMS, BEAM, ensemble, Flovo) to achieve individual and team goals within the company's objectives.
  • Supporting the development, implementation and adjustment of a business plan and a sales strategy for new customer acquisition.
  • Generating leads and converting them into potential customers; scheduling appointments, holding face-to-face and online meetings, making product and project presentations.
  • Determining the digitalization needs of potential customers and directing them to the right products and services. Creating offers by detailing projects in line with customer needs.
  • As a QDMS Integrated Management System product consultant, carrying out technical presentations (demo presentations) together with sales activities, determining the project plan by participating in pre-sales activities.
  • Keeping in touch with existing customers, checking their needs regularly and creating new opportunities by explaining how these needs can be met.
  • To follow up on annually renewed consultancy and maintenance contracts with existing customers; to manage renewal processes.
  • Continuing to coordinate with the project and software team together with the customer after sales, following up the analysis, development and testing processes, ensuring customer satisfaction and continuity of the projects.
  • Maintain close working relationships with customers, including regular visits and communication.
  • Analyzed sales and marketing data for improved strategies.
  • Conducted market research to identify new business opportunities and stay ahead of industry trends.
  • Optimized sales processes, streamlining procedures for increased efficiency and better customer service with also technical product consultancy.
  • Improved brand visibility with well-executed promotional campaigns and engaging social media content.

QDMS Product Consultant

Coden Bilişim
03.2022 - 01.2023
  • In my first year at Coden Bilişim, after approximately 1 year of training and exam process; I realized my sales by personally conducting presales activities in my 2nd year with my QDMS certificate that I received from the product owner Bimser.
  • Demonstrated products to help customers try out offerings before making purchases.
  • Implemented effective project management methodologies for streamlined workflows and enhanced team productivity.
  • It was a job description that included detailed activities covering the product demo and technical analysis, scope determination, quotation, project planning and technical contracting processes. I carried it out together with my sales activities.




Sales and Marketing Specialist

Coden Bilişim
01.2021 - 03.2022
  • Identify the needs of companies and to carry out sales and marketing activities by being active in the field.With digital transformation solutions (process software such as eBA, QDMS, BEAM and mobile applications), regardless of sector and department.
  • Managed account relationships, resulting in increased repeat business and long-term loyalty among clients.
  • Collaborated with sales teams, ensuring seamless alignment of goals and initiatives for successful demand generation.
  • Guiding customers by having an idea about various software and processes, especially ERP (SAP, IFS, Logo etc.) programs is a big part of my job.With digital transformation solutions (process software such as eBA, QDMS, BEAM and mobile applications), regardless of sector and department; to identify the needs of companies and to carry out sales and marketing activities by being active in the field.
  • Exceeded quarterly sales targets consistently, contributing significantly to overall company performance.
  • Created informative product presentations and conducted training sessions for both internal staff and external partners.
  • Utilized data-driven insights to create targeted email marketing campaigns that effectively engaged prospects at various stages of the buyer''s journey.
  • Boosted sales revenue by developing and implementing effective marketing strategies.
  • Implemented CRM systems for improved lead tracking and follow-up processes, resulting in more efficient sales operations.

Global Sales Marketing Specialist

Eba Group
07.2018 - 10.2021
  • Finding new leads to expand the company's overseas export network, developing business through meetings and presentations, carrying out sales and export processes and ensuring their continuity.
  • Determining the routes where the majority of potential customers are for overseas fairs, making plans with organization companies and ensuring participation.
  • Analyzed market trends and consumer behavior to inform data-driven marketing decisions.


Education

International Relations (%100 English)

Işık Üniversitesi
İstanbul
06-2020

Skills

SAP

Certification

QDMS (Integrated Management System) Software Product Consultancy

Timeline

Head of Sales

Felece
07.2024 - Current

Sales Manager

Felece
01.2023 - 07.2024

Sales and Marketing Specialist

Flovo
03.2022 - 02.2023

Sales and Marketing Manager

Coden Bilişim
03.2022 - 01.2023

QDMS Product Consultant

Coden Bilişim
03.2022 - 01.2023

QDMS (Integrated Management System) Software Product Consultancy

03-2022

Sales and Marketing Specialist

Coden Bilişim
01.2021 - 03.2022

Global Sales Marketing Specialist

Eba Group
07.2018 - 10.2021

International Relations (%100 English)

Işık Üniversitesi
Helin CengizHead Of Sales