Gökhan Akverdi
Senior Product Planning Manager
Istanbul
Summary
Accomplished Senior Product Planning Manager with a proven track record at Mavi, enhancing product portfolio performance through data-driven decision-making and demand forecasting. Excelled in fostering teamwork and collaboration, leading to streamlined processes and optimized product plans. Expert in inventory management and pricing strategy, significantly boosting revenue growth and operational efficiency.
Overview
10
10
years of professional experience
9
9
years of post-secondary education
Work History
Senior Product Planning Manager
Mavi
Istanbul, Istanbul
02.2023 - Current
- Established strong relationships with key stakeholders for seamless communication throughout the product planning process.
- Streamlined product planning processes by implementing efficient project management tools and techniques.
- Reduced excess inventory levels by implementing effective demand forecasting techniques.
- Optimized product portfolio by regularly assessing performance metrics and making data-driven decisions.
- Oversaw the development of promotional strategies designed to maximize sell-through rates on seasonal items without sacrificing profit margins.
Product Planning Manager
Mavi
Istanbul, Istanbul
02.2021 - 02.2023
- Monitored key performance indicators, adjusting plans accordingly to maximize sales potential.
- Oversaw the development of promotional strategies designed to maximize sell-through rates on seasonal items without sacrificing profit margins.
- Reduced excess inventory levels by implementing effective demand forecasting techniques.
- Conducted comprehensive market research to identify emerging trends and opportunities for new products.
Product Planning Supervisor
Mavi
05.2019 - 02.2021
- Coordinated with sales teams to develop targeted marketing campaigns that boosted revenue growth across the entire portfolio.
- Managed multiple projects simultaneously, demonstrating exceptional organizational skills and attention to detail.
- Open to Buy manegement
- Sales Forecasting
- Pre season- in season budget management
Merchandise Planner
LC Waikiki
07.2018 - 05.2019
- Predicted, analyzed and maintained Open to Buy (OTB) and supported Knit team on audits and distribution plans.
- Monitored key performance indicators, adjusting plans accordingly to maximize sales potential.
- Collaborated with marketing team on promotional activities, ensuring optimal positioning of products within the store environment for maximum visibility and sales impact.
- Coordinated with buying department and retail partners to develop smooth ordering process and efficient delivery of items.
Product Planning Associate
Mavi
Istanbul, Istanbul
04.2017 - 07.2018
- Worked closely with clients to understand their needs and develop customized plans that met or exceeded expectations.
- Implemented cost-saving measures through efficient resource allocation and budget management.
- Streamlined communication between cross-functional teams to ensure timely completion of projects.
- Managed multiple projects simultaneously, demonstrating exceptional organizational skills and attention to detail.
Merchandise Planner
Koton
Istanbul, Istanbul
06.2014 - 04.2017
- Monitored key performance indicators, adjusting plans accordingly to maximize sales potential.
- Predicted, analyzed and maintained Open to Buy (OTB) and supported knit team on audits and distribution plans.
Education
Bachelor of Science - Statistics
Yıldız Technical University
Istanbul, Turkey 09.2007 - 07.2012
High School Diploma -
Bahçeşehir Atatürk High School
Istanbul, Turkey 09.2001 - 06.2005
Skills
Data-driven decision-making
Teamwork and Collaboration
Problem-Solving
Inventory management
Demand forecasting
Open to Buy management
Campaign management
Additional Information
Internal Trainer at Mavi
2022-Current
Languages
Turkish
Native language
English
Advanced
C1
Timeline
Senior Product Planning Manager
Mavi
02.2023 - Current
Product Planning Manager
Mavi
02.2021 - 02.2023
Product Planning Supervisor
Mavi
05.2019 - 02.2021
Merchandise Planner
LC Waikiki
07.2018 - 05.2019
Product Planning Associate
Mavi
04.2017 - 07.2018
Merchandise Planner
Koton
06.2014 - 04.2017
Bachelor of Science - Statistics
Yıldız Technical University
09.2007 - 07.2012
High School Diploma -
Bahçeşehir Atatürk High School
09.2001 - 06.2005
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