Fatih Yazıcı
Izmir
Summary
Product-oriented and user-centric Product Owner with + 7 years of experience in crafting product vision & strategy, developing detailed product roadmaps, and designing wireframes with UX feedback. Collaborative and analytical thinker, skilled in writing detailed user stories and working closely with developers in an agile environment to achieve key success metrics and drive product value.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Product Manager
BtcTurk İstanbul
09.2023 - Current
- Led cross-functional teams to successfully launch BtcTurk Kripto, Bithero increasing market share by 20%
- Accelerated time to market by 3 months, implementing PRD, UAT and MoSCoW with agile
- Created a customer onboarding process that improved customer retention by 70%
Senior Product Manager
Hepsiburada
04.2022 - 09.2024
- World's first infrastructure for comparing basket products in Quick Commerce was developed
- Reduced order to basket steps by 4x using AI-powered Smart Recipe, a first in Turkey.
Product Manager
Analyticahouse
03.2021 - 04.2022
- Managed end-to-end processes from discovery to release for 8 apps; reached +100,000 downloads in 3
- Led design team, contributing to increase in user acquisition through wireframes for product discovery.
Data Product Owner
Vestel Electronics
06.2018 - 02.2021
- Created detailed visualization tool on Power BI within 6 months
- Daily access exceeded +200 experts
- Utilized data tools to coordinate with sales/marketing, boosting product adoption by 30%.
Co-founder
insaathesabi.com
01.2016 - 06.2018
- Achieved first exit with a valuation of $50,000
- Built a 12-member team covering software, marketing, sales, and design processes.
Education
Individual app projects (KEAK Software) -
06.2024
Bachelor of Science - Management Engineering
Istanbul Technical University
09.2018
Associate of Science - Capital Market & Finance
Anadolu Universty
09.2017
Accomplishments
Individual app projects (KEAK Software), 11/2021 – Present
- As a co-founder, Animeson Mobile app reached +500K downloads.
- Genious AI app ranked among the top 10 AI apps in Turkey within its first month of release.
Certification
- Professional Scrum Master I (PSM I), Scrum.org, 05/01/24
- AI for Product Management, Pendo.io, 04/01/24
- Product Manager MBA Course, PM MBA, 12/01/23
- Product Analytics Micro-Certification (PAC), Product School, 11/01/23
Timeline
Senior Product Manager
BtcTurk İstanbul
09.2023 - Current
Senior Product Manager
Hepsiburada
04.2022 - 09.2024
Product Manager
Analyticahouse
03.2021 - 04.2022
Data Product Owner
Vestel Electronics
06.2018 - 02.2021
Co-founder
insaathesabi.com
01.2016 - 06.2018
Individual app projects (KEAK Software) -
Bachelor of Science - Management Engineering
Istanbul Technical University
Associate of Science - Capital Market & Finance
Anadolu Universty