Fatih Pulcu
Caddebostan,34
Overview
12
12
years of professional experience
1
1
Certification
Work History
Digital Director
Havas Media TR
05.2024 - Current
- Analyzed and reported digital campaign performance with focus on program optimization.
- Designed and implemented digital, web and social strategies to align with client business goals.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Mentored local personnel on best practices and protocols to maximize productivity.
- Conducted market research to identify new opportunities and target markets.
Digital Marketing Manager
Samsung Electronics
09.2021 - 10.2023
- Develop and execute digital marketing strategy to achieve business goals with a focus on performance, brand, inbound and outbound marketing across Mobile, Tablets, Wearables.
Data Insight Director
Comma
03.2021 - 09.2021
- Analyzing weekly and monthly social media listening of current customers and finding insight for marketing communications
Senior Digital Supervisor
Starcom
08.2018 - 12.2020
- Leading the digital teams of P&G (Pantene, H&S, Herbal, Fairy, Febreze, Alo, Ariel, Old Spice & Corporate Communication) from strategy to daily operations.
Digital Supervisor
Publicis One
01.2018 - 07.2018
- Leading the digital teams of two agencies from strategy to daily operations.
Digital Supervisor
Starcom
06.2016 - 12.2017
- Clients: Turkish Airlines, AnadoluJet, Turkish Cargo, Miles & Smiles
- Managing all digital activities & developing digital media strategies for clients.
Senior Digital Executive
Mindshare
12.2014 - 06.2016
- Clients: Nike, Mavi, Johnson & Johnson, BP, Castrol, Elca Kozmetik, Lipton Icetea, Mars Entertainment, IBM, Mazda, Lufthansa, Swiss Airlines, Haribo
- Manage all digital activities.
Digital Media Planner
Carat
01.2014 - 12.2014
- Clients: Microsoft, Tchibo, Philips, TPVision, Honda, Reebok, Nokia, Total, Sephora, Vertu, Karel Turkuazoo, Pfizer (Champix)
- Responsible for all day-to-day digital plans of clients.
Assistant Digital Planner
Carat
12.2012 - 12.2013
- Clients: Tchibo, Philips, TPVision, adidas, Honda
- Responsible for all the operational business of the teams’ clients.
Education
Marketing Communication Master Program -
İstanbul Bilgi University
Istanbul, 3401.2016
International Finance -
İstanbul Bilgi University
Istanbul, 3401.2012
Commerce and Administration -
Bilkent University
Ankara, 0601.2010
TED İstanbul
Istanbul, 3401.2006
Skills
- Marketing strategy
- Online Advertising
- Decision-Making
- Teamwork and Collaboration
- Market Trends Analysis
- Marketing and Advertising
Certification
- Banking History Efficient Fast Reading
- Problem Solving & Decision Making
- Advanced English Summer Camp
- Marketing Summit
Languages
Turkish
English
Timeline
Digital Director
Havas Media TR
05.2024 - Current
Digital Marketing Manager
Samsung Electronics
09.2021 - 10.2023
Data Insight Director
Comma
03.2021 - 09.2021
Senior Digital Supervisor
Starcom
08.2018 - 12.2020
Digital Supervisor
Publicis One
01.2018 - 07.2018
Digital Supervisor
Starcom
06.2016 - 12.2017
Senior Digital Executive
Mindshare
12.2014 - 06.2016
Digital Media Planner
Carat
01.2014 - 12.2014
Assistant Digital Planner
Carat
12.2012 - 12.2013
Marketing Communication Master Program -
İstanbul Bilgi University
International Finance -
İstanbul Bilgi University
Commerce and Administration -
Bilkent University
TED İstanbul
- Banking History Efficient Fast Reading
- Problem Solving & Decision Making
- Advanced English Summer Camp
- Marketing Summit