Emircan Otu
Senior Product Manager
Istanbul
Summary
Career Summary I have over 8 years of professional experience. I began my career focusing on analytics and optimization, developing Currently, as a Product Manager, I lead the product development lifecycle including analysis, design, development, a I manage third-party services both technically and conceptually. I regularly run A/B tests to optimize user journeys an
Overview
8
8
years of professional experience
5
5
years of post-secondary education
Work History
Senior Product Manager
360 Saglik
01.2024 - Current
- Managing healthcare-focused digital product lifecycle.
- Coordinating software teams, designers, and stakeholders.
- Providing performance analytics to marketing for ad campaign success.
- Managing 3rd-party integrations technically and strategically.
- Leading optimization culture through extensive A/B testing.
- Aligning roadmap and UX with company goals.
Senior Product Manager
Supplementler
01.2020 - 01.2024
- Managed end-to-end product development: analysis, design, development, and QA.
- Acted as a bridge between stakeholders and software teams.
- Delivered insights to marketing teams to boost ad performance.
- Oversaw technical and strategic management of 3rd-party services.
- Conducted continuous A/B testing to improve conversion rates.
- Collaborated closely with UI/UX to improve usability and product quality.
Analytics and Optimization Specialist
Metglobal
01.2017 - 01.2020
- Conducted data-driven research and analysis to improve online sales.
- Implemented A/B tests with tools like Optimizely, improving KPIs.
- Established event tracking based on business needs.
Education
Industrial Engineering
Istanbul Aydin University
01.2013 - 01.2018
Timeline
Senior Product Manager
360 Saglik
01.2024 - Current
Senior Product Manager
Supplementler
01.2020 - 01.2024
Analytics and Optimization Specialist
Metglobal
01.2017 - 01.2020
Industrial Engineering
Istanbul Aydin University
01.2013 - 01.2018