

A results-driven Sales Manager with nearly 10 years of experience in sales, marketing, distributor management, and international regional operations in the construction chemicals, machinery, and power tools sectors. Successfully managed both domestic and international sales processes, developing highly effective regional strategies that increased revenues, expanded customer portfolios, and strengthened distributor performance.
For the past three years, as Sales and Marketing Manager at SOMTAS machinery, he has managed end-to-end sales, marketing, and business development functions, including trade show management, new market expansion, strategic sales planning, and customer portfolio growth, consistently delivering measurable results. He is recognized for building and managing high-performing teams, increasing operational efficiency, and increasing market penetration in competitive environments. He has a successful track record in industrial product sales with a professional approach and engineering knowledge.
He has a proven track record of exceeding revenue targets thanks to data-driven decision-making, strong negotiation skills, and deep market knowledge. He is an expert at solving complex challenges, coordinating cross-functional projects, and executing marketing campaigns that increase brand visibility. A strong relationship builder and collaborative communicator, he is committed to driving sustainable business growth and high customer satisfaction.
• Executed regional sales strategies that strengthened market presence and increased customer acquisition across multiple territories.
• Managed and developed a three-person sales & marketing team, improving productivity and cross-departmental coordination.
• Led industrial machinery sales and post-sales support, boosting customer satisfaction and repeat-business rates.
• Conducted targeted factory visits and successfully closed high-capacity machinery sales, contributing to revenue growth.
• Secured 27 new customers and finalized 3 strategic partnership agreements in the Turkish market within a short period.
• Enhanced brand visibility by launching performance-driven social media marketing initiatives, resulting in increased digital engagement.
• Managed full-cycle trade fair operations, ensuring successful participation in 50+ exhibitions and improving lead generation quality.
• Completed international customer visits in 15+ countries and 60+ cities, expanding global market reach and creating new sales pipelines.
• Performed competitor and market analyses that enabled smarter positioning and accelerated portfolio growth.
• Built a sales team from the ground up, establishing KPIs and performance targets that improved overall sales efficiency.
• Analyzed sales and marketing performance data, leading to refined strategies and higher conversion rates.
• Conducted market research to identify new business opportunities and anticipate industry trends, shaping long-term sales strategy.
• Developed and strengthened sales presentations for new and existing clients, increasing net sales revenue by 50%.
• Built an entire product portfolio and brand identity from the ground up, successfully completing all certification and compliance processes.
• Led and optimized the performance of a 20-person field and after-sales team, increasing operational efficiency and service quality.
• Implemented ERP, MRP, and CRM systems, achieving full integration with business operations and improving workflow transparency and accuracy.
• Delivered data-driven quarterly and annual performance reports that guided strategic decision-making.
• Developed and executed business development and process-improvement initiatives, establishing scalable systems for sustainable growth.
• Positioned China-sourced products nationwide, achieving rapid market penetration and competitive differentiation.
• Contributed to reaching an annual sales volume of 12M USD within three years by driving strategic brand and market initiatives.
• Led product development, product analysis, and supplier management processes, improving overall product quality and reducing procurement costs.
• Developed data-driven pricing and promotional strategies that increased category profitability and strengthened competitive market positioning.
• Identified slow-moving inventory and executed optimization initiatives, resulting in higher stock turnover and reduced excess inventory.
• Built strategic sales plans to increase customer volume, contributing to measurable growth in category sales performance.
• Conducted factory visits to evaluate production capabilities and translate customer requirements into accurate product specifications.
• Improved customer satisfaction by streamlining communication channels and enhancing response times.
• Established long-term client relationships through consistent delivery of high-quality products and reliable service.
• Managed stock and sales operations across five countries (Kazakhstan, Kyrgyzstan, Georgia, Armenia, Tajikistan), ensuring consistent product availability and regional performance growth.
• Oversaw regional financial tracking and optimized the balance between orders and inventory, reducing operational inefficiencies.
• Prepared accurate sales forecasts and developed strategic growth plans that strengthened regional market performance.
• Implemented targeted depletion strategies for near-expiry products, minimizing loss and improving overall stock turnover.
Rapport and relationship building