EFDAL ERDINC
Sales Manager
Umraniye/Istanbul
Summary
14 years of professional work experience on sales and marketing,customer,field and team management in retail and out-of-home consumption channels in fast-moving consumer goods sector. Corporate professional who is successful in reporting and presentation techniques,analytical thinker,solution and result oriented,high communication skills,adopts to work with teams who care about details and different perspectives.
Overview
16
16
years of professional experience
1
1
Language
Work History
Strategic Sales Account Manager
Trio Mobil Bilisim A.S
10.2022 - 07.2024
- Achieved quarterly and annual sales targets by creating AI (artificial intelligence) strategies and telematic projects that provide IOT technology solutions.
- Scaled %60 of telematic AI technologies revenue with cold chain,fleet management,dashcam solution.
- Selected right products based on customer needs, product specifications and applicable regulations.
- Delivered compelling presentations that showcased the value of products and services, leading to increased awareness among potential customers.
- Investigated new tools and technologies that could improve efficiencies or enhance capabilities within the account management function.
Channel Sales Manager
Berentzen Gruppe AG
01.2018 - 10.2022
- Created route to market strategies for Citrocasa GmbH industrial citrus presses.
- Built strong relationships with industrial equipment dealers to learn about market trends/strategies and develop project solutions.
- Follow-up and risk management of financial issues to pricing structures across multi-channels based on regional differences.(payment,letter of guarantee, WAL)
- Increased profitability by developing pipelines utilizing marketing and sales strategies.
Regional Sales Executive
Hisar Paslanmaz Madeni Esya A.S
09.2016 - 01.2018
- Established strong relationships with key clients,resulting in business expansion and revenue growth.
- Managed to team 12 regional sales representatives of 5 distributors and support technical training.
- Finalized sales contracts with high-value customers.
- Visited to dealers regularly and monitoring of customer relations management.
- Participated in domestic/national trade fairs and industrial workshops.
On Trade Sales Supervisor
Topkapi Icecek Dagitim Pazarlama A.S
02.2014 - 08.2016
- Responsible for the realization of determined sales targets on monthly,quarterly and annual basis such as volume,turnover,collection,etc..in Southern Marmara region.(Bursa,Yalova)
- Created sales estimates for the area of responsibility,determined the goals of sales representative team for the implementation of central and local campaigns.
- Managed the daily operations of distributors and sub-dealers like order,stock management,invoicing,shipping,etc.
Field Representative
Pasabahce Cam San.Tic.A.S
12.2011 - 12.2013
- Responsible for control and improve customer portfolio of Southern Marmara region.(Bursa,Yalova,Balikesir,Canakkale)
- Maintained responsibility 4 distributors,over 870 retail stores,local chains,wholesalers,etc.accounts within assigned territory consistently touching base to asses needs and satisfaction.
- Utilized CRM software effectively to track all client interaction,ensured timely resolution of discrepancies between invoices and orders with relevant departments internally.
- conducted market research for improved product positioning and assisted to resolving problems by customer complaints.
Sales Support Supervisor
Philip Morris International, PMI
06.2009 - 11.2011
- Responsible for organizing sales promotion activities of PMI products in Southern Marmara region and managing the team of 24 sales support representatives.
- Trained and coached to sales support team on best practices for customer contacts and sales techniques.
- Created and managed routes for merchandisers while tracking and reporting on their one to one performance in alignment with market trends and preferences.
Trade Marketing Intern
Philip Morris International, PMI
10.2008 - 05.2009
- Participated in industry events and networking opportunities, representing the company professionally at all times.
- Assisted in creating written, video, and image content for marketing channels.
- Created customized marketing materials to increase product awareness.
- Conducted primary and secondary research to better understand customer needs and behaviors.
- Generated reports to support development and implementation of marketing plans.
- Implemented and supervised market research projects from start to finish with focus groups, surveys and interviews.
Education
Bachelor of Arts - Economics
Uludag University
Bursa, Turkey 04.2001 -
Skills
FMCG
Sales management
Teamwork and collaboration
Problem-solving abilities
Analytical skills
Account management
CRM software
Business development
Communication and negotiations
Team management
MS office
Timeline
Strategic Sales Account Manager
Trio Mobil Bilisim A.S
10.2022 - 07.2024
Channel Sales Manager
Berentzen Gruppe AG
01.2018 - 10.2022
Regional Sales Executive
Hisar Paslanmaz Madeni Esya A.S
09.2016 - 01.2018
On Trade Sales Supervisor
Topkapi Icecek Dagitim Pazarlama A.S
02.2014 - 08.2016
Field Representative
Pasabahce Cam San.Tic.A.S
12.2011 - 12.2013
Sales Support Supervisor
Philip Morris International, PMI
06.2009 - 11.2011
Trade Marketing Intern
Philip Morris International, PMI
10.2008 - 05.2009
Bachelor of Arts - Economics
Uludag University
04.2001 -