Didem NAR

Scaled digital wallet operations (DOA app): Directed end-to-end product strategy and lifecycle execution for flagship DOA digital wallet app, enhancing core operations and feature delivery for large-scale consumer accounts. Large-Scale Systems Migration: Orchestrated the end-to-end architectural, technical, and regulatory migration of the large-scale DOA active user base, aligning cross-functional initiatives across compliance, backend engineering, and UX. Targeted Segment Innovation: Spearheaded the development and integration of specialised sub-wallet solutions within DOA (including Youth Wallet ), driving activation, tailored financial flows, and friction-free onboarding. Risk & Security Integration: Fortified the DOA platform by implementing mission-critical fraud prevention and account takeover safeguards, including automated SIM swap detection and regulatory compliance verification gates. Strategic event & partner rollouts: Architected scalable card issuance and streamlined digital onboarding flows connecting physical prepaid card programmes to DOA ecosystem for high-volume summit and enterprise distributions.

• Managed product lifecycle from conception through to retirement, optimising performance and profitability at each stage.
• Collaborated with engineering and design teams to refine product specifications, enhancing user experience and functionality.
• Established quality control processes, maintaining high standards of product excellence and reliability.

Analysed product requirements for sprint planning, facilitating collaboration between analysis and testing teams to streamline development process. Developed technical solution proposals, defined acceptance criteria, and monitored test scenarios, ensuring delivered products met regulatory compliance and high user experience standards.

• Developed UPTION mobile application for Turkey, enhancing user engagement.
• Designed UPTION mobile applications for global and European markets, catering to diverse user needs.
• Domestic and International Money Transfer Integrations
• Implemented virtual POS integration for loading money via card, streamlining payment processes.
• Executed payment systems integration to enable money reception to accounts, improving transaction flow.
• Led TR IBAN and QR code generation project, simplifying payment processes for users.
• Oversaw digitization of contract courier process, enhancing operational efficiency.
• Streamlined membership processes, both digital and manual, to improve user experience.
• Directed UPTION Turkiye v2 restructuring project to improve organisational efficiency.
• Modified mobile analytics integration to improve data accuracy and insights.
• Developed game and PIN payment integration to enhance user transaction options.
• Led UPTION card launch and managed card transactions to enhance customer offerings.
• Conducted regulatory compliance projects in collaboration with CBRT to ensure adherence to financial standards.
• Implemented foreign health insurance integration to expand service offerings.
• Executed credit product integration to diversify financial offerings.Led development of cashback feature to increase user engagement and satisfaction.

I worked as a Business Analyst and Project Manager across various industries within Sanko Holding, including energy, textiles, packaging, education, and foundation services. Analysed business requirements, designed solutions, coordinated with technical teams, and managed end-to-end project lifecycles.

• Sanko Energy – Smart Wind Power Production Planning Project
• Sanko Energy – Power BI Integration
• Sanko Holding – SAP HR Integration
• Süperfilm – Salesforce CRM Integration
• Sanko Textiles – Salesforce CRM Integration
• Sanko Schools – Student Tracking System
• Sanko Holding – Corporate Intranet Portal
• Sanko Foundation – Scholarship Management System