Summary
Overview
Work History
Education
Skills
Timeline
Generic

Deniz Göksenin

Retail, Category Management/Customer Segmented Sales/Purchasing/Change Management/Strategy Determination And Implementation/
İzmır

Summary

Dynamic and results-driven professional with extensive experience at Azersun Holding, specializing in strategic planning and budget oversight. Proven track record in achieving sales and profit targets through a sales-focused approach and analytical mindset. Adept at developing category strategies that enhance revenue and operational efficiency.

Overview

21
21
years of professional experience

Work History

Unıt Director

Atılım Eldıven
03.2025 - Current

Overseeing the production process and ensuring efficiency, quality, and compliance with regulatory standards, and achieving the factory's production and cost budgets

Category Director

Azersun Holding
11.2023 - 03.2025

Developing category purchasing strategies and managing the company's revenue and profit budgets in line with its core strategy, leading category sales management, and project management

Senior Category Manager

Azersun Holding
07.2019 - 10.2023

Creating a product range from all food categories in a discount retail format, pricing, profit, and sales budgeting.

Business Development and Purchasing Manager

Metro Cash & Carry
06.2016 - 06.2019

Establishment of Metro Turkey Rice - Pulses packaging facilities, establishment of a product purchasing structure, and achievement of sales and profit targets in relevant categories in accordance with the strategy.

Senior Category Specialist

Metro Cash & Carry
05.2013 - 05.2016

Responsible for rice, legumes and oil products, determining the product range for all country stores, making purchases, pricing, determining campaign dynamics and accordingly realizing category profit and sales figures.

Store Sales Manager

Metro Cash & Carry
12.2010 - 03.2013

Responsible for Dry Food, Fresh Food, and NF categories, managing store sales and profit budgets, as well as Horeca customer management in the Historical Peninsula region.

Store Category Sales Manager

Metro Cash & Carry
02.2008 - 11.2010

Responsible for non-food categories, managing the entire team to achieve monthly and annual sales targets, and developing and implementing customer-based sales and profitability budgets, particularly for the Horeca and Trader customer groups.

Store Manager

Yuksel Magazaları
01.2005 - 01.2008

Establishing the store using the Department Store concept, creating the product range, preparing sales and profit budgets, and developing campaign dynamics for its implementation with the entire team.

Education

Business Management

AKU
Afyonkarahisar

MBA

BOUN
Istanbul, Turkey

Skills

Sales and Profıtabılıy Focused Approach

Analytıcal and Holostıc Perspectıve

Strategic Planning and Budget Oversight

Timeline

Unıt Director

Atılım Eldıven
03.2025 - Current

Category Director

Azersun Holding
11.2023 - 03.2025

Senior Category Manager

Azersun Holding
07.2019 - 10.2023

Business Development and Purchasing Manager

Metro Cash & Carry
06.2016 - 06.2019

Senior Category Specialist

Metro Cash & Carry
05.2013 - 05.2016

Store Sales Manager

Metro Cash & Carry
12.2010 - 03.2013

Store Category Sales Manager

Metro Cash & Carry
02.2008 - 11.2010

Store Manager

Yuksel Magazaları
01.2005 - 01.2008

Business Management

AKU

MBA

BOUN
Deniz GökseninRetail, Category Management/Customer Segmented Sales/Purchasing/Change Management/Strategy Determination And Implementation/