Summary
Overview
Work History
Education
Skills
Websites
Volunteering And Leadership
Interests
Timeline
Generic

Cem CETINGUC

Editor & Marketing Professional
Nilüfer

Summary

Experienced Editor and Marketing Manager with a proven track record in the media and software industry. Skilled at crafting compelling content, developing effective marketing strategies, and overseeing successful campaign management. Demonstrates a strong focus on business administration, leveraging expertise to drive business growth and achieve organizational objectives.

Overview

9
9
years of professional experience
3
3
Languages

Work History

Editor

ParaAnaliz/PATurkey News
İstanbul
09.2020 - Current
  • Managed multiple projects simultaneously, ensuring timely delivery of high-quality editorial work.
  • Prepared, rewrote, and edited pieces to improve readability and impact.
  • Collaborated with writers to improve content structure and clarity, resulting in increased reader engagement.
  • Enhanced publication quality by diligently proofreading and editing articles for grammar, spelling, and consistency.
  • Optimized content for SEO, significantly increasing web traffic.
  • Increased readership by 30 percent with targeted social media campaigns.
  • Oversaw the production process, ensuring adherence to deadlines and budget constraints.
  • Mentored junior editors, enhancing their editing skills and professional development.

Sales Manager

Maça Bilişim
İzmir
01.2022 - 01.2023
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
  • Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.

Campaign Manager

AdColony
Istanbul, Istanbul
02.2021 - 07.2021
  • Conducted thorough post-campaign analysis to identify successes, areas for improvement, and key learnings for future initiatives.
  • Streamlined campaign reporting processes, providing actionable insights for continuous improvement.
  • Monitored real-time analytics data during live campaigns, adjusting tactics as needed to optimize performance based on evolving trends or circumstances.
  • Managed client accounts effectively, leading to long-term partnerships and repeat business.
  • Managed budgets for multiple clients, ensuring cost-effective allocation of resources and maximizing campaign impact within financial constraints.
  • Ensured compliance with industry regulations by closely monitoring ad content and targeting parameters throughout the campaign lifecycle.
  • Coordinated cross-functional teams to ensure seamless execution of marketing campaigns and timely delivery of results.
  • Implemented data-driven approaches for campaign optimization, enhancing overall performance and ROI.

Import Operations Specialist

Chain Logistics
Hackensack, New Jersey
02.2018 - 03.2019
  • Optimized inventory management by accurately forecasting demand and coordinating shipments accordingly.
  • Liaised with customs brokers to expedite shipments through port inspections and clearance processes.
  • Managed relationships with overseas suppliers, fostering strong partnerships for long-term success.
  • Cultivated an organized filing system for all import documentation, streamlining access to critical information when needed.
  • Coordinated cross-functional teams to resolve shipment discrepancies quickly and effectively..
  • Analyzed performance metrics to identify opportunities for process improvements and cost reductions.
  • Obtained quotes from several shipping companies and selected new organization, resulting in cost savings of 15%.

Marketing & Social Advertising Intern

AIESEC Londrina
Londrina, Brazil
01.2016 - 03.2016
  • Redesigned social media channels such as Facebook, Instagram and AIESEC Londrina website
  • Presented speeches for more than 50 classes and 1300 undergraduates in Londrina University
  • Created mentorship programs for 60 pre-school children in underdeveloped districts of Londrina
  • Collaborated with cross-functional teams to ensure cohesive messaging across all marketing channels.
  • Conducted market research for understanding target audience preferences and tailoring ad messages accordingly.
  • Enhanced team productivity through effective communication and collaboration on various projects simultaneously.
  • Assisted in the development of marketing materials, including brochures, posters, and social media content.

Education

MBA - Concentration in Project Management

Keller Graduate School of Management
Manhattan, New York
04.2001 -

Bachelor of Science - Concentration in Marketing

Binghamton University, School of Management
Binghamton, New York
01.2013 - 08.2017

Bachelor of Science - Business Administration And Management

Middle East Technical University, School of Management
Ankara, Turkey
01.2010 - 01.2013

Skills

  • HTML Proficiency

  • Skilled in Basecamp Management

  • Project Management

  • MS Office Applications

  • Proficient in Canva

  • Zoho Software Expertise

  • Digital Content Development

  • Visual Design Conceptualization

  • Quantitative Analysis

  • Marketing Strategy Development

  • Strategic Marketing Planning

  • Project Management

  • Proficient in Salesforce

  • Social Media Marketing

  • WordPress Management

Volunteering And Leadership

AIESEC Londrina, Marketing & Social Advertising Intern, 01/2016, 03/2016, Redesigned social media channels such as Facebook, Instagram and AIESEC Londrina website, Presented speeches for more than 50 classes and 1300 undergraduates in Universidade Estadual de Londrina, Created mentorship programs for 60 pre-school children in underdeveloped districts of Londrina

Interests

Scuba Diving

Freediving

Astronomy

Camping

Sketching

Timeline

Sales Manager

Maça Bilişim
01.2022 - 01.2023

Campaign Manager

AdColony
02.2021 - 07.2021

Editor

ParaAnaliz/PATurkey News
09.2020 - Current

Import Operations Specialist

Chain Logistics
02.2018 - 03.2019

Marketing & Social Advertising Intern

AIESEC Londrina
01.2016 - 03.2016

Bachelor of Science - Concentration in Marketing

Binghamton University, School of Management
01.2013 - 08.2017

Bachelor of Science - Business Administration And Management

Middle East Technical University, School of Management
01.2010 - 01.2013

MBA - Concentration in Project Management

Keller Graduate School of Management
04.2001 -
Cem CETINGUCEditor & Marketing Professional