Bener Onentasci

• Managing P&G Distributor Business with full portfolio over $100MM/year in Central Anatolia & Black Sea Regions (27 Cities) for both direct&indirect channels
• Responsible for tracking distributor stock & stockflow, instore metrics, sales support budgets & allocations, meeting & exceeding volume sales targets
• Recommending go to market strategies’ execution by deep diving channel-based business,distribution & coverage opportunities and by leveraging organizational and multi-functional capabilities of distributor
• Quarterly spending analysis through PowerBI & Salesforce to be complaint with Fair & Justifiable principle
• On top of above responsibilities; provide solutions to digitalize P&G and Distributor Business and reduce complexity by creating value added projects like; Active Coverage Report, Digital Sales Planner(on PowerBI)

• Managed and lead sales operations with BTT and METRO for Paper, Beauty, Grooming & Health categories with total sales of $19MM / year
• P&G’s corporate SPOC for Cash & Carry team & Led all commercial relations with BTT and METRO in terms of annual topline and bottomline projections, promotion plans, exclusive initiative plans,category growth projects and in-store priorities
• Conducted joint business plan meetings by including core team, P&G multifunctional and category teams to the process to align with BTT and METRO top management on annual plans, projections & trade terms
• Lead local executions of ICA (International Central Agreement between METRO and P&G Global)
• Lead launch of METRO Online for P&G categories by recommending P&G E-Commerce go-to-market strategies.

• Responsible for channel-based go-to-market strategy of Istanbul Region for T1 & HFS channel
• Management of sales support budgets & allocations through Salesforce
• Spending analysis through PowerBI to be compliant with Fair & Justifiable principle

• Continue to work with the same responsibilities in Istanbul Region

• Started Sales Management Trainee Program as a Field Representative
• Assuming Administrative Manager responsibility for the Sales Support Team (6 Henkel Market Represantative)
• Planning in store activities to increase sell out level
• Carrying out promotional activities for the responsible stores in accordance with the information provided by the Regional Field Manager
• Being accountable for the implementation of planograms across the responsible stores provided by Brand Managers
• Taking customer orders that will provide all listed products availability at customer’s store/shelf
• Gaining comprehensive insight on Henkel’s sales operations
• Collecting data from the field

ECON 361 - Economic Thought - 1

• Managing the disposal process for broken and returned products
• Supporting the evaluation and measurements of the value added service
• Documentation of returned products received from Key Accounts into SAP
• Weekly Physical Inventory Counting and Systemic Counting through SAP
• Overall controlling and following-up of the transport documents
• Given a project to suggest some solutions for more cost-efficient shipment plans
• Within the scope of this project;
• Customized the must stock list (MSL) for each distributor since they are unique by their regions
• Rearranged the minimum inventory levels for these MSLs by the number of sales
• Created an assistant in MS Excel that suggest a time frame for shipment by using above data

• Giving brief information about VW cars to the customers
• Maintaining and developing relationships with customers
• Providing feedback on future buying trends
• Gathering market and customer information
• Recording sales and order information and sending copies to the sales office

• Responsible for reconstruction of rebate procedure and given a project to create a new format to support rebate validation for the BP Internal audit of 2016
• Within the scope of this project;
• Worked closely with Sales, Pricing, Investment and Finance departments
• Analyzed Castrol’s sales contracts to integrate official rebate values to the new format
• Had weekly meetings with Finance Manager to understand the needs of Finance Department for the new rebate format
• Had 1 to 1 meetings for rebate validation with all Segment (B2B, Workshop, Retail etc.) Managers,Key Account Managers and Area Sales Managers of Castrol
• Generated a new format in MS Excel with macros and drop down lists which is still in use as of 2020