Salesforce
Asim Mohammad
Sales Manager
Riyadh
Summary
Dynamic sales leader with a proven track record at Unilam Factory, adept in market analysis and strategic GTM design. Excelled in building and training high-performing teams, achieving significant market share expansion. Known for strong negotiation skills and a keen ability to exceed sales targets through innovative strategies and team empowerment.
Overview
24
24
years of professional experience
2
2
Languages
Work History
Country Sales Manager
Unilam Factory
11.2018 - Current
- Design and implement nationwide sales strategies aligned with corporate objectives.
- Identify opportunities to expand market share.
- Set annual sales targets and ensure they are met or exceeded.
- Manage pricing strategies and discounts to maintain profitability, in alignment with the whole company goals.
- Analyze market trends, competition, and customer needs to guide decision-making.
- Provide insights to senior management for long-term planning.
- Lead and motivate regional and area sales teams to achieve their goals.
- Recruit, train, and retain top talent in sales.
- Set KPIs and evaluate team performance regularly.
- Work closely with marketing, operations, and finance teams to align on goals.
Regional Sales Manager
Modecor
05.2012 - 06.2018
- Develop and implement sales strategies to achieve or exceed revenue targets in the Jeddah and Makkah and the whole western area.
- Identify new clients, and business opportunities in the Region.
- Build and maintain relationships with key clients, distributors, and industry stakeholders.
- Conduct regular visits to customers to understand their needs.
- Stock control, between market needs and availability in the factory.
- Insure ontime delivery and customer satisfaction over all.
Regional Sales Manager
Biot Fakhira (Luxury Houses)
04.2010 - 03.2012
- Identify market needs and assess the possibility of importing new building materials like wood, stones and marbles.
- Developed and maintained positive relationships with clients in assigned sales territories.
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
Sales Manager
Joud Wood Industry, MF MDF Factory
02.2004 - 01.2010
- Recruit, train, and manage staff, ensuring high performance and morale.
- Maintain accurate records of sales, inventory, and financial performance.
- Analyze financial statements to ensure profitability and identify areas for improvement.
- Report to senior management on sales, operations, and strategic initiatives.
- Build partnerships with contractors, interior designers, and other stakeholders.
Branch Manager
Syrokitchin
01.2001 - 01.2004
- Develop and implement sales strategies to meet or exceed revenue targets.
- Lead and motivate the sales team to achieve branch goals.
- Monitor sales performance and provide feedback or coaching to improve results.
Education
Bachelor of Arts -
Tishreen University
Lattakia Syria 04.2001 -
MBA -
Altinbash University
Istanbul, Turkey 04.2001 -
Skills
- Market Analysis & Competitor analysis
- Design and implement GTM
- Team Building
- Sales Team Training
- Strong negotiations Skills
Software
Kick Boxing, Traveling, Reading
Lover of reading and traveling and the best sport is kickboxing.
Timeline
Country Sales Manager
Unilam Factory
11.2018 - Current
Regional Sales Manager
Modecor
05.2012 - 06.2018
Regional Sales Manager
Biot Fakhira (Luxury Houses)
04.2010 - 03.2012
Sales Manager
Joud Wood Industry, MF MDF Factory
02.2004 - 01.2010
Bachelor of Arts -
Tishreen University
04.2001 -
MBA -
Altinbash University
04.2001 -
Branch Manager
Syrokitchin
01.2001 - 01.2004