ABDURRAHMAN HAMISA

Product Designer on the Almosafer's flight team within Seera Group, a major Saudi Arabian travel group spanning hotels, flights, car rental, and business projects. Key roles included:

• Implemented scalable 'Add-ons' solution, conducted usability tests, and expanded the range of add-ons, resulting in a substantial 9% increase in attachment rates.
• Contributed to research efforts, including usability tests and customer interviews, and led competitor discovery analysis to increase market share from 4.3% to 10%.
• Led enhancements for Flight's 'Design system' and implemented it for mobile web with engineers.
• Initiated experimental ideas that led to a significant increase in conversion rates and identified product improvement opportunities through UX audits and Quantum metrics.

Product Designer at Blink Tech, involved in Blink product, a premium event management app recognized for features like VIP guest management and personalized travel plans, celebrated for its role in World Cup 2022. Contributions included:

• Collaboratively enhanced app dashboard, aligning with business needs and customer insights, while contributing to product roadmap, design strategy, and innovation through workshops.
• Designed guest reports, enabling 1000+ VIP guests to conveniently access and track events, with 5000+ hospitality match tickets sent.

Product Designer at Despatch Cloud, a cloud-based transportation management system enhancing supply chain efficiency with features like carrier management, real-time tracking, and document management. Involvements included:

• Designed complex flows, including the design of email templates, suppliers, shipping rules, and single shipment processes.
• Contributed to innovative ideas for improving Despatch Cloud's product experience, focusing on user-centric solutions and aligning with business needs.

Freelance UX/UI designer collaborating with clients across various industries to conceptualize, design, and deliver innovative solutions meeting unique needs and challenges. My diverse portfolio includes projects spanning fitness technology, artificial intelligence, and logistics:

• Utilized industry-leading design software to create high-fidelity wireframes resonating with target audiences, while managing multiple projects simultaneously, meeting tight deadlines, and delivering high-fidelity designs on budget.
• Conducted comprehensive research, including customer interviews, market research, competitive analysis, and usability testing, to inform design decisions and ensure products meet business needs and user satisfaction.
• Provided ongoing support and revisions based on client feedback to ensure complete satisfaction and project success.